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100+ Trending products to sell online: Popular categories for 2025

March 25, 2025 16 minutes

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2025 brings a fresh wave of trending products, and savvy sellers are cashing in. From viral gadgets to fashion bestsellers, these hot picks are dominating eCommerce stores. Ready to turn trends into profits? Let’s unpack what’s selling like crazy and how you can maximize your sales.

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Key takeaways

  • Do market research – Staying on top of shifting market demands (hello, Google Trends!) helps you beat the competition and meet customer needs.
  • Sustainable materials sell – Eco-conscious shoppers love sustainable materials, from vegan skincare to organic cotton apparel.
  • Seasonal products make seasonal profits – Think cozy winter hoodies, beach towels, and spring pastels – amp up your sales throughout the year.
  • Mobile devices drive sales – Most shoppers browse and buy from their phones, so remember to optimize your eCommerce store for mobile users. 
  • Product categories define your niche. To build a profitable store, focus on high-demand product categories like fashion, home decor, or wellness.
  • Google Trends is your best friend – Use Google Trends and other tools to discover what’s hot, what’s not, and which products have long-term sales potential.

Some things never go out of style – like coffee, memes, and online shopping. Similarly, certain product categories continue to dominate the competitive market, making them profitable choices for online sales.

1. Clothing

A woman looking at a custom dark-blue “Go with the glow” t-shirt.

Selling clothing online? It’s like a never-ending fashion show. From cozy loungewear to statement streetwear, this category rules eCommerce. Fun fact: the global apparel market is set to hit a staggering $2 trillion by 2029. Time to dress up those profits.

What products to sell in the fashion industry?

  • Graphic t-shirts (POD goldmine)
  • Oversized hoodies (streetwear staple)
  • Sustainable fashion (eco-conscious shoppers love it)
  • Workout leggings (athleisure is still thriving)
  • Embroidered sweatshirts (unique and creative)
  • Custom denim jackets (personalization sells)
  • Vintage-inspired dresses (nostalgia is trending)
  • Cargo pants (practical and stylish)
  • 3D-printed sneakers (tech meets fashion)
  • Smart textiles (clothing that does more)

2. Shoes

A mockup image of custom shoes as an example of a trending product to sell online.

From sneakers to boots, the global footwear market is walking toward a massive $505.7 billion in revenue in 2025. With Google searches for stylish yet comfortable shoes rising, there’s never been a better time to start selling footwear. 

Profitable products include:

  • Chunky sneakers (retro vibes)
  • Slip-on loafers (effortlessly chic)
  • Hiking boots (outdoor activities on the rise)
  • Custom slides (POD-friendly and comfy)
  • Athletic running shoes (fitness trends amp up sales)
  • Platform sandals (Y2K aesthetic is back)
  • Minimalist barefoot shoes (breezier alternative)
  • Waterproof sneakers (practical and stylish)
  • LED light-up shoes (viral-worthy)
  • Personalized high-tops (POD meets streetwear)

3. Food and beverages

A mockup image of a custom coffee package used as an example of a trending product to sell online.

People are more mindful about what they eat, and the demand for healthier alternatives is soaring. Healthy and proper ingredients are a priority for buyers, so if you’re offering high-quality products, the food and beverages category can be a goldmine.

Trending items to consider:

  • Organic snacks (healthy and delicious)
  • Protein powders (fitness and wellness boost)
  • Herbal teas (detox and relaxation)
  • Cold brew coffee kits (DIY caffeine fix)
  • Plant-based milk (sustainability movement)
  • Artisanal chocolates (luxury indulgence)
  • Gourmet spice blends (home chefs love them)
  • Superfood smoothie packs (health on the go)
  • Kombucha brewing kits (DIY gut health)
  • Ready-to-cook meal kits (time-saving and trendy)

4. Skincare

A mockup image of a custom beauty product as an example of a trending product to sell online.

Hydration, radiance, and a dash of SPF – skincare is self-care, and buyers can’t get enough. With 54% of US consumers seeking sustainable skincare, eco-friendly beauty is in the spotlight. From serums to sunscreens, the skincare industry is all about looking good and feeling great.

Potential product offerings:

  • Vegan face masks (clean beauty trend)
  • Hyaluronic acid serums (increase hydration)
  • SPF-infused moisturizers (sun protection matters)
  • LED face masks (tech-powered skincare)
  • Beard grooming kits (men’s grooming is booming)
  • Under-eye patches (tired eyes, be gone)
  • Sustainable bamboo sheet masks (eco-friendly skincare)
  • Retinol creams (anti-aging staple)
  • Exfoliating scrubs (goodbye, dull skin)
  • DIY skincare kits (customized beauty)

5. Pet products

A dog wearing a custom pet bandana with a basketball next to it on a blue background.

Pet parents are paw-sitively obsessed with their fur babies, and they’re splurging on premium beds, toys, and quirky pet apparel. The pet accessories market hit $11.01 billion in 2024 – because why should humans have all the fun? Woof-worthy sales, incoming!

Top trending products include:

  • Custom pet tags (POD-friendly)
  • Organic pet treats (health-conscious pet parents)
  • Custom pet beds (cozy comfort)
  • Personalized pet portraits (adorable gift idea)
  • Interactive toys (keep pets entertained)
  • Pet strollers (luxury for small breeds)
  • Smart pet cameras (tech-savvy pet owners)
  • Cat scratching posts (save the furniture)
  • Doggy raincoats (fashion meets function)
  • Biodegradable poop bags (eco-friendly trend)

6. Books, movies, and music

Four shelves full of books on a white wall.

Turn the page on big profits! From best-selling novels and cult-classic movies to vinyl records making a comeback, this category is pure gold. In 2024, books, movies, music, and games brought in $53.53 billion in the US alone. That’s a lot of binge-worthy content to profit from.

Some high-demand products to sell:

  • Limited-edition vinyl records (collectors love them)
  • Personalized bookmarks (POD bestseller)
  • Audiobook subscriptions (convenience wins)
  • Movie memorabilia (fandom culture thrives)
  • eBook readers (for digital bookworms)
  • Music band merch (trending items)
  • Self-help books (personal growth sells)
  • Journaling kits (mindfulness meets creativity)
  • Pop culture posters (dorm room essentials)
  • DIY music production gear (indie artists’ dream)

7. Health products

A mockup image of a custom supplement as an example of a trending product to sell online.

From detox teas to relaxation kits, health products tap into the booming self-care trend. Consumers are going all-in on wellness, sustainability, and holistic health – and they’re willing to pay for it. Think sleep aids, immunity boosters, and stress relief solutions. A healthier bank account awaits. 

A broad range of possibilities:

  • Detox teas (wellness trend)
  • Weighted blankets (better sleep quality)
  • Blue light-blocking glasses (digital wellness)
  • Essential oil diffusers (relaxation must-have)
  • Yoga mats (home workouts continue to rise)
  • Smart water bottles (hydration made fun)
  • Vitamin subscription boxes (personalized health)
  • Posture correctors (work-from-home essential)
  • Acupressure mats (pain relief solution)
  • Fitness trackers (wearable tech)

8. Electronics

Various electronics (tablet, mobile phone, DSLR camera, and lens, gamepad, headphones) on a blue background.

It sells fast if it beeps, buzzes, or lights up. Consumer electronics raked in $60.05 billion in 2024 with smartwatches and gaming gear topping the charts. From high-tech gadgets to everyday essentials, this category is shockingly good for business.

Attract customers with:

  • Wireless earbuds (on-the-go convenience)
  • Phone cases with card holders (practical and stylish)
  • Smart home devices (automation is the future)
  • Gaming accessories (huge market demand)
  • Portable chargers (power anywhere)
  • Ring lights (for content creators)
  • Bluetooth speakers (party essential)
  • Dash cams (car safety must-have)
  • Smartwatches (fitness and connectivity)
  • LED strip lights (viral TikTok trend)

9. Toys and baby products

A custom toy bear wearing a white “Love you” tee as an example of a trending product to sell online.

Toys aren’t just for kids. A surprising share of toy sales come from adults, with many drawn to nostalgic items and stress-busting playthings. Meanwhile, baby products remain an evergreen category as new parents constantly seek the best for their little ones.

Items with high search volume include:

  • Educational toys (learning can be fun)
  • Sensory and fidget toys (keep those hands busy and stress-free)
  • Plush and collectible toys (soft and snuggly never goes out of style)
  • STEM kits (because who doesn’t want to build a robot at home?)
  • Remote control cars and drones (zooming into 2025 with high-speed excitement)
  • Baby monitors (parents deserve peace of mind)
  • Eco-friendly baby products (sustainable, safe, and super cute)
  • Teething toys (tiny chompers need relief)
  • Interactive books (for magical bedtime stories)
  • Baby carriers (perfect for on-the-go parents)

10. Household items

Multiple kitchenware instruments on a wooden background.

From space-saving storage hacks to trendy kitchen gadgets (hello, air fryers!), household essentials are always in demand. Eco-conscious shoppers love sustainable decor, smart organizers, and functional yet stylish home goods. So, if you’re not selling, you’re missing out.

Product ideas for your online business:

  • Smart home devices (futuristic convenience)
  • Eco-friendly products (save the planet while keeping homes modern)
  • Air fryers (crispy food, less calories – need we say more?)
  • Reusable tote bags (because plastic is so last decade)
  • Vacuum cleaners (robot vacuums? The ultimate cleaning hack)
  • Kitchen towels (POD must-haves)
  • Candles (mood setting for every vibe)
  • Storage organizers (declutter like a pro)
  • Blankets and bedding (wrap your customers in cozy happiness)
  • Sustainable cleaning products (because a clean home shouldn’t come at the planet’s expense)

Print on Demand (POD) is hotter than ever, and our bestseller data proves it. From year-round fashion staples to custom home decor, these trending products are flying off the virtual shelves. If you’re ready to tap into high-demand niches and give customers what they crave, check out these must-sell POD items for 2025.

Vitamins and supplements

Health-conscious consumers love personalized vitamin packs, probiotics, and gummies – why take boring pills when you can have candy that’s good for you? POD allows for customized branding, wellness-focused packaging, and unique supplement blends that cater to niche markets like fitness buffs, busy moms, and holistic health enthusiasts.

Home decor

Home is where the heart (and great design) is. Pillows, soy wax candles, and kitchen towels make up the high-demand home decor category, perfect for seasonal trends, beautiful designs, and custom gift ideas. But don’t limit yourself to traditional goods. Spruce up your eCommerce store with unique finds like custom bean bag chairs, signs, or even serving trays – there’s a niche for every taste.

Paper products

The global diaries and planners market hit $1.3 billion in 2023, proving that paper isn’t dead – it’s thriving. Stickers are the ultimate impulse buy, posters let customers decorate with personality, and journals are a stationery lover’s dream. From aesthetic covers to motivational posters and cute vinyl sticker sheets, this trending eCommerce category is perfect for gift-givers, artists, and collectors alike.

A smiling man and woman wearing a black and red t-shirt with custom 4th of July-themed prints.

Sun’s out, carts out! Summer is peak eCommerce season, fueled by vacations, festivals, and backyard BBQs. Think bold colors, tropical vibes, and lightweight designs – consumers love products that scream “summer fun.” 

Aesthetics like retro beach, pastel sunsets, and fruit-themed prints are trending. With 4th of July shirt ideas booming and back-to-school bestsellers creeping in by August, it’s the perfect time to offer seasonal must-haves. 

Hot picks for summer:

  • T-shirts (bright designs, retro typography, patriotic prints)
  • Tote bags (for beach days and farmer’s markets)
  • Jewelry (necklaces, watch bands, jewelry boxes)
  • Posters and stickers (summer quotes, surf and ocean themes)
  • Mugs (iced coffee fans need cute drinkware, too)
  • Car accessories (seat covers, license plates, mats for epic road trips)
  • Planners (July-August is back-to-school shopping season)
  • Outdoor decor (garden flags, porch pillows, picnic blankets)
A family wearing red and green Christmas-themed hoodies in a festive environment.

Baby, it’s cold outside, but online sales are heating up. Winter is all about cozy vibes, gifting season, and holiday magic. Minimalist neutrals, deep jewel tones, and classic red-and-green aesthetics dominate designs. From holiday shoppers hunting for authentic gifts to New Year’s resolutioners looking for fresh starts, this season is packed with high-demand products.

Chill-proof bestsellers for the holiday season:

  • Sweatshirts (festive prints, ugly holiday sweaters, cozy loungewear)
  • Ornaments (custom name designs, pet-themed, first Christmas keepsakes)
  • Custom stockings (personalized names, cute holiday characters)
  • Wrapping paper (funny, elegant, or personalized gift wrap)
  • Socks (quirky patterns, customized options)
  • Bookmarks (for all those winter bookworms)
  • Planners and calendars (New Year, new organization goals)
  • Valentine’s Day pillows (romantic quotes, heart patterns)
An old woman in sunglasses, wearing a blue fur coat and custom white “Mother” t-shirt, drinking tea.

Flowers bloom, and so do eCommerce sales. Spring is packed with holidays and fresh fashion trends. Pastel hues, floral patterns, and uplifting quotes are everywhere. With Easter, Mother’s Day, and Women’s Day, plus people prepping for outdoor picnics and weekend adventures, it’s a goldmine for spring products to sell.

Springtime bestsellers for your online store:

  • Hoodies and denim jackets (for those breezy spring days)
  • Scrunchies (delicate florals and bright designs)
  • Mugs (Easter pastels, floral illustrations)
  • Greeting cards (Mother’s Day, Easter, and Women’s Day)
  • Outdoor pillows (for patio makeovers)
  • Mason jars (perfect for fresh spring drinks)
  • Baseball caps (casual, sporty, and trendy)
Read more

Easter shirt ideas and Happy Easter messages for inspiration.

A woman holding a custom “Ouija” tote bag in a spiritual-themed setup.

Crisp air, cozy vibes, and pumpkin-spiced everything – fall is prime shopping season. With Halloween, Thanksgiving, and Black Friday, consumers love warm tones, spooky designs, and autumnal aesthetics. Think moody oranges, deep browns, and classic plaid in your products.

High-demand products to consider:

  • Candles (vanilla, cinnamon, and cozy scents)
  • Oversized sweaters and hoodie dresses (for ultimate fall layering)
  • Beanies (simple designs, autumn colors)
  • Halloween t-shirts (cute ghosts, spooky vibes, pun-based designs)
  • Tote bags (fall quotes, seasonal patterns, trick-or-treat designs)
  • Mugs (hot cocoa, tea, and coffee essentials)
  • Halloween decor (wall art, spooky stickers)
  • Aprons (for all the fall bakers making pies)

Get ahead of the seasonal trends and start selling products online that match customer demand. With tools, insights, and smart product selection, you can ride the wave of high-demand products all year.

A man sitting in a kitchen and drinking coffee while using a laptop.

Want to spot the next big thing before everyone else? Finding trending products isn’t about guessing – it’s about using data, tools, and a little eCommerce detective work. From Google Trends insights to social media trendspotting, here’s how to stay ahead of the competition.

1. Use Google Trends data and other tools to discover search interest

Think of Google Trends as your crystal ball for eCommerce. Enter a keyword like “flower tote bag” into the free tool, and you’ll see search volume, seasonality, and regional demand.

Want more data magic? Here are some popular tools to find trending niches and products:

  • Semrush: Go to the Keyword Overview tool, type in a product or niche like “eco-friendly water bottles”, and check search volume and trends bars. Look for rising keywords – if a term has consistent growth over the past 6-12 months, it’s a strong bet for potential sales.
  • eRank: Head to the Trend Buzz section to see the most-searched items on Etsy in real-time. Click on a product to analyze search trends, competition, and past performance. The Keyword Tool lets you compare search interest across multiple months, helping you predict seasonal spikes.

Use these resources to identify trending products and check historical data to see if a product is a one-time trend or a long-term winner. If search volume is climbing without major drops, it’s time to list that product and start selling.

2. Browse online marketplaces for top sellers

Online marketplaces like Amazon, Etsy, and eBay are goldmines for trending products. Check out the “Best Sellers” for top-selling items on Amazon and “Trending Now” sections to see what’s flying off the shelves.

For print-on-demand sellers, Etsy’s “Popular Right Now” is a must-check. Pay attention to reviews, ratings, and repeat trends – if everyone’s raving about a particular hoodie style or phone case design, it’s time to jump on board.

3. Follow industry leaders and trend reports

Some of the biggest eCommerce trends start on social media platforms. TikTok trends, Instagram Reels, and Pinterest boards are live feeds of what’s hot. Use social media to find viral products or follow influencers in your niche for early scoops.

Trend reports from platforms like Google, Shopify, and Pinterest Predicts are also game-changers. They break down market trends, search volume, and seasonal demand so you can stay ahead of the curve. Set alerts, follow hashtags, and track rising trends – in eCommerce, timing is everything.

The key to a successful online business? Selling what people actually want. First, find a niche that excites you and has solid demand. Then, create unique products, build your brand, and let Printify handle the heavy lifting. With competitive prices, global Print Providers, and seamless automation, Printify is your all-in-one print-on-demand (POD) powerhouse.

1. Sign up for Printify

Register for a free Printify account to unlock a Catalog of more than 1,300 customizable products. No upfront costs, no inventory management – just endless possibilities to start selling today.

2. Choose best-selling products

Browse our Bestsellers category or explore other trending eCommerce products. From high-demand apparel to mobile phone accessories to authentic home decor, Printify offers everything you need to build a thriving POD or dropshipping store.

3. Add your logo or design

Click Start designing to upload a custom file or create one in Printify’s Product Creator. With AI-powered tools, a text editor, pattern generator, and a library of free graphics, bringing your vision to life is easy.

4. Connect your online store

Printify seamlessly integrates with Shopify, Etsy, Amazon, and more. Whether you launch your own website or sell on major marketplaces, our system ensures smooth order syncing and fulfillment.

5. Make your brand popular

Creating amazing products is just the start. Stay up to date with eCommerce trends, run a killer marketing campaign, and use SEO, TikTok, Instagram, and influencer collaborations to grow your audience. While you market, Printify’s global print network ships your orders.

Clothing tops the list, with t-shirts and hoodies leading the way. As a year-round bestseller, apparel remains a high-demand product with a steady search volume. Other top categories include tech accessories, home decor, and skincare.

TikTok trends change faster than a viral dance challenge, but perfume, casual dresses, beauty supplements, and t-shirts are hot right now. 

Pro tip: Search Google Trends or check TikTok’s For You page for trending keywords or the Top Products page for inspiration and insights.

Evergreen products like tees, hoodies, mugs, and stickers are a good bet, while trendy apparel, eco-friendly products, and custom home decor are always in demand. But if you want to catch a viral wave, browse Google searches, check trending hashtags, and explore Printify’s bestseller list. The key? Find a hot niche and add your unique spin.

Conclusion

Selling trending products is a winning marketing strategy. From sustainable materials in fashion to tech accessories for mobile devices, staying ahead of market trends is key to running a successful eCommerce store. Ready to dive into this lucrative industry? Join Printify and start selling today.

Start selling today!

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