Create and sell unique gifts with Printify
Ready to capitalize on winter sales? Discover 40 of the best winter products flying off the shelves. From cozy must-haves to trending winter products, we’ve got you covered.
This guide is packed with inspiration to elevate your store – whether you’re searching for top-selling winter items or exploring new seasonal products. Take notes and get ready for your best sales season yet!
What products sell best during the winter season?
In 2024, shopping for winter products remained strong, generating a record-high $994.1 billion in season’s sales. Let’s look at the top-selling item categories making waves in the winter months, from beauty products to winter fashion, home decor, and more.
Apparel and accessories
A top gift choice and a strong online performer. 54% of shoppers planned to give clothing, while online winter wear sales rose 9.9% YoY, with eCommerce apparel up 6.7%.
Electronics
A core part of a holiday shopper’s basket. Online electronics sales reached about $55.3 billion, up 8.8% YoY, driven by deep discounts on TVs, consoles, and accessories.
Toys and games
36% of shoppers planned to buy toys, and online toy sales grew 7.8% YoY. Top kids’ items included Lego, Hot Wheels, Barbie, and PlayStation.
Beauty and cosmetics
A breakout growth category. Online cosmetics rose 12.2% YoY, with heavy discounts. Health and beauty also ranked among the highest-discounted categories in the US.
Grocery and food gifts
A consistent traffic driver. Online grocery sales climbed 12.9% YoY, while 30% of shoppers planned to give food and candy as gifts.
Jewelry
Isn’t it a classic holiday splurge? Retail jewelry spending grew 4% YoY during the season.
Home goods and decor
Online furniture/home goods rose 6.8% YoY.
Gift cards
Simple, but still huge. 44% of consumers planned to give gift cards, led by restaurants.
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40 Best winter products to sell during the chilly months
Grab a hot drink and prepare to discover 40 trending products to sell in winter – according to Printify’s and global sales data.
1. Hoodies
Custom hoodies provide comfort in a variety of styles. They’re top-selling items during winter and beyond, and the right design can elevate your target audience’s winter outfits.
2. Sweatshirts
Sweatshirts have become a seasonal favorite thanks to the Ugly Christmas Sweater trend. This high-demand niche peaks during the jolly months. Pair cozy winter elements, warm beverage motifs, and witty slogans on sarcastically “ugly” sweater designs to keep people warm and festive.
3. Long-sleeve shirts
As cold weather sets in, outdoor enthusiasts seek cozy fashion items like long-sleeve shirts and thermals – making them great winter products to sell. Customized with festive designs or slogans, they’re perfect for the chilly season and capture the holiday spirit.
4. AOP socks
Keep feet warm with vibrant sublimation custom socks. Use intricate designs with light colors to camouflage seams. Perfect for cozy indoor festivities or ice skating – no more cold feet!
With the right design, they also make funny Christmas gifts and sell exceptionally well during the jolly season.
5. Stylish jackets
Offer cozy, stylish jackets perfect for layering in colder months. With all-over print (AOP) and direct-to-garment (DTG) options, provide your customers with high-quality, custom designs.
Durable and versatile, these product ideas combine comfort and a polished look – making them a must-have for any winter wardrobe.
6. Joggers
As the cold sets in, people crave the warmth of quality sweatpants. Market these comfy, trendy pants for outdoor activities or cozy lounging. Customized with winter or niche-themed designs, they can become your next bestseller.
7. Scarves
Spice up the seasonal content of your store with customizable scarves – a winter clothing staple. Choose understated designs that frame the face and let your customers shine, even in snowy weather.
8. Pajamas
For the upcoming season, design pajamas for men and women to transform your store into a cozy haven. From festive family themes to unique brand-centric designs, these jammies – available in luxurious satin or comfy polyester – are set to become winter bestsellers.
9. Mugs
Custom mugs are among the best-selling seasonal items – a hit all year round. Perfect for coffee and tea lovers, they bring coziness to any place. Turn warm drinks into masterpieces with your designs. From standard coffee mugs to color-changing ones, our Catalog has it all.
10. Sherpa fleece blankets
No list of winter product ideas is complete without this cozy staple. Let your customers snuggle in style with sherpa fleece blankets – perfect for winter. With an ultra-fluffy underside, neatly hemmed edges, and easy care, they’re the go-to choice for gift giving and ringing in the new year.
11. Hooded blankets
Snuggle-ready hooded blankets offer the perfect blend of style and comfort, ideal for relaxing at home with a warm drink. A must-have for online shoppers, these cozy essentials stand out – just remember the hood isn’t printable, so make sure your designs flow smoothly onto the non-printed areas.
12. Stockings
Festive, fun, and filled to the brim with candy – or coal – Christmas stockings capture the spirit of the season. Our holiday stockings have enough space for big and small presents and feature an all-over-print area for unique designs. They’re the epitome of trending products during the holidays.
13. Pillows
Elevate your store by incorporating a range of pillows and pillowcases. Choose from our best-selling spun polyester square pillows or indulge in the luxury of faux suede options.
Custom-printed pillows serve as both practical items and decorative accents, making them one of the coziest product ideas to sell in winter.
14. Candles
Custom winter-themed and scented candles infused with essential oils can add a festive touch to your dropshipping business. Choose from various scents like Vanilla Bean, Comfort Spice, and Sea Breeze. Our eco-friendly candles come in reusable glass containers, ready for your creative customization.
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15. Puzzles
With our Product Creator, artwork and designs can be turned into jigsaw puzzles. Available in different sizes and up to 1,000 pieces, our puzzles are perfect for holiday bonding and entertainment. They come in metal or black matte cardboard boxes featuring vibrant colors and detailed images for an exceptional holiday experience.
16. Tumblers
Keep the holiday spirits jolly and bright with stainless steel tumblers, designed to keep liquids warm for up to 12 hours – perfect for savoring Christmas wines, hot chocolate, and festive cocktails on the go. Add the holiday touch with your custom designs, turning each tumbler into a fantastic winter product that will become a cherished keepsake or a thoughtful gift.
17. Slippers
A winter bestseller, these slippers keep feet warm and cozy. They are fully customizable with all-over-print designs, feature soft fleece fabric, and have a non-slip rubber sole.
Available in four sizes with a removable insole for easy cleaning, they’re a must-have winter item for your store.
18. Gift wrapping paper
Skip the usual gift paper and offer custom-printed wrapping paper that customers love. From fine art wrapping paper to eco-friendly, luxurious, shiny finish options, we’ve got every style covered.
This season, become Santa’s trusted helper – worldwide shipping ensures your wrapped gifts will shine under Christmas trees near and far.
19. Plush toys
Adorable plush toys make the perfect winter products for gifting. Make them truly personal with custom designs on their tiny shirts. Options include animals like teddy bears, sheep, bunnies, or elephants, each ready for a heartfelt quote to add a personal touch. This product idea is ideal for spreading love and cheer during the festive period.
20. Oven mitts
Delight home cooks and baking enthusiasts with custom, lightweight, heat-insulated, and slip-resistant oven mitts. One of the best things to sell in winter, they combine kitchen safety with a decorative flair. A thoughtful and functional gift for recipe lovers worldwide.
21. Calendars
Kick off the new year with a fresh offering for your store: customizable calendars with holiday-themed designs. Let your customers highlight key dates, include personal photos or quotes, and infuse each month with uniqueness.
22. Pet hoodies
Cozy pet hoodies can expand your product line, providing stylish and warm winter gear for pets in cold weather. With customization options ranging from unique designs to pet names, each hoodie ensures that every pet stands out.
Available in five sizes, these delightful hoodies cater to all four-legged clientele, enhancing your store’s appeal to pet owners worldwide.
23. Rugs
Add a touch of warmth and style to any room this winter season and start selling items that will have everyone’s jaw on the floor (hehe). Decorate with mesmerizing patterns, sweet words, or even stunning festive season photographs to create a perfect gift that’ll make someone’s home cozy and inviting.
24. Tablecloths
Transform any dining space into a winter wonderland with holiday-themed tablecloths. The perfect canvas for your festive designs, these tablecloths add a touch of elegance and holiday cheer to any meal.
They’re high-demand trending products, ideal for cozy family dinners or lavish feasts.
25. Ornaments
Continuing our product ideas with seasonal classics. Offer your customers the joy of festive customization with personalized Christmas ornaments. Choose from snowflakes, stars, hearts, or circle shapes, each designed for vibrant color printing.
These Christmas decorations, with their sturdy one-piece construction and included hanging string, will bring true cheer to your customers during the upcoming winter holidays.
Check out some Christmas ornaments to make and sell – a great idea for holiday sales.
26. Christmas tree skirts
Crafted from durable polyester broadcloth, this lightweight tree skirt features a one-sided print of your design in vivid detail, making this one of the best products to sell in winter for that festive atmosphere during holiday gatherings.
27. Aprons
Cook up some holiday magic with the help of custom aprons. These winter products protect festive outfits from spills and splatters and serve as a canvas for your creativity. Whether it’s a special message, a holiday pattern, or a cheerful design, your imagination is the only limit.
28. Postcards
Postcards are a staple during winter, as they offer a versatile way to spread holiday cheer. From funny Christmas cards that bring a smile to heartfelt messages that convey warm sentiments, these cards add a personal touch to any greeting.
Explore our list of over 90 holiday greetings, messages, and wishes for your dropshipping store or personal needs.
29. Poker cards
Deck the halls and the card table with festive poker cards. A winter-themed deck of cards is a great way to add a seasonal twist to game night.
Whether it’s snowflakes or Christmas characters on the back design, these unique poker cards will bring a jolly spirit to any game.
30. Sacks
Turn gift-giving into a magical experience with custom Santa sacks. Made of velvety artist fabric, these festive bags feature a drawstring closure and can be fully customized with eye-catching all-over prints.
They’re roomy enough for all your holiday treats and treasures – perfect for keeping the holiday mystery alive.
31. Journals
Our bespoke journals and custom notebooks are perfect for jotting down holiday plans, annual reflections, or upcoming year goals. With diverse designs and formats available, these journals present a valuable addition to your inventory, appealing to customers searching for thoughtful and personalized gifts.
32. Stickers
Whether for decorating a laptop, a phone case, scrapbooking, or sending as a gift, custom stickers are a fun and affordable way to spread holiday cheer. Available in various designs and sizes, the stickers are durable, water-resistant, and easy to apply to any surface.
33. Towels
Whether you’re drying off after a hot bath or trying to stay warm after a cold plunge, a towel is a must-have in your store’s winter collection.
From soft tea towels to cozy beach towels, Printify has them all. They’re perfect for winter products and beyond – you’ll find an array of sizes and colors for any occasion.
34. Cutting boards
Enhance your product lineup this festive season with custom tempered glass cutting boards. Thanks to the specialized decoration process, designs remain vibrant and resistant to scratches, even under intensive use.
These aren’t just cutting boards; they’re a chance for your customers to elevate their holiday kitchen aesthetics.
35. Coasters
During the winter and holiday season, as people gather indoors for hot beverages, the demand for coasters rises. These functional yet decorative items, especially with festive designs, make perfect stocking stuffers or thoughtful gifts.
Treat your online shoppers with various coaster styles that cater to festive themes and customer tastes.
36. Bookmarks
A lot of holiday shoppers buy books and games, so a bookmark is a charming additional winter product idea. Offer beautifully designed bookmarks to complement winter reading, perfect for cozy nights with a hot beverage. They make thoughtful gifts and can be customized to fit various themes and interests.
37. Kids’ clothes
Kids’ clothes like shirts, sweatshirts, and baby clothing, are top-selling products for high-volume merchants. Cozy, stylish, and practical, these pieces keep little ones warm while adding festive charm.
Always in demand, they’re perfect for gifting as parents look for festive and practical warm clothing for their children.
38. Posters and canvases
Posters and canvases featuring winter scenes and festive Christmas designs are must-haves for the season. These winter essentials add a warm and cheerful touch to any home decor. They’re ideal for creating a cozy atmosphere and making thoughtful gifts that capture the spirit of the holidays.
39. Bags
Eco-friendly tote bags are winter essentials for the environmentally conscious shopper. Perfect for carrying seasonal shopping or daily essentials, these bags are as versatile as they are stylish. Their eco-friendliness and customizable designs make them great gifts, aligning with the sustainable values many shoppers prioritize during the holidays.
40. Hats
Winter products like baby beanies, bucket hats, baseball caps, and trucker hats are winter essentials that offer warmth and style. These trending products protect against the cold while adding a fashionable touch to any outdoor gear.
Ideal for gifting, they’re a go-to choice for staying cozy and trendy during winter.
How to increase sales in winter
As winter approaches, consider revamping your marketing strategies to start selling products and increase profit. How to encourage customers to visit your store and buy your gorgeous winter products?
Let’s explore some of the best holiday marketing ideas for your winter season.
Limited-time offers
Create a sense of urgency by offering limited-time discounts or exclusive products available only during winter.
Bundle deals
Offer package deals on winter products that naturally complement each other, such as a beanie and scarf set, to encourage customers to purchase more and reduce their carbon footprint.
Gift guides
Create gift guides for different demographics, such as Gifts for Him, Gifts for Her, or Gifts Under $20, to make shopping easier for your customers.
Social media campaigns
Use social media platforms to create winter product photos and videos from different angles and run targeted ads promoting your special offers.
Email marketing
Send personalized emails to your customers with special promotions, new product announcements, product ideas for gifts, or winter care tips.
To stand out from the competition, remember to highlight your products’ unique selling points, such as eco-friendliness, personalized design, or fast shipping.
Holiday email marketing ideas for the best-selling winter products.
FAQ
So, what product categories do people focus their buying on during this winter holiday season? Shoppers focus on touchscreen gloves, board games, insulated jackets, and thermal wear as temperatures drop.
Many look for a complete seasonal products list that includes cozy home items, festive decor, and outdoor essentials. Products that help people stay warm while they spend time outdoors or enjoy indoor gatherings tend to sell best.
Businesses offering specialized gear for winter sports enthusiasts see high demand as interest peaks, according to Google Trends. Industries selling seasonal apparel, festive home decor, and personalized gifts also perform well, especially when they cater to the unique needs of the colder months.
Start your new winter catalog
From cozy essentials to unique picks, now you know what are popular gifts consumers buy during the winter holiday season.
Check out the Printify Catalog for even more product ideas. It includes a whole section for high-demand travel accessories, baby clothing, custom phone cases for the latest gadgets, and so much more to make your designs the winner of the winter selling season.
Prepare your eCommerce store ahead of time and create a catalog of the top trending products to sell online, ranking your profits for the end of the calendar year.
