How much does Etsy take per sale? For most sellers, Etsy charges a combination of listing fees, transaction fees, payment processing fees, and other applicable charges.
In general, Etsy takes more than 10% of a sale once standard fees are added together. The exact amount depends on your location, pricing, shipping costs, and whether you use optional services like Offsite Ads.
In this guide, we'll break down Etsy’s fee structure in 2026. Plus, learn ways to keep your total costs low and protect your profit margins with Printify's Etsy integration.
Disclaimer
The information in this article is accurate as of the current date of publication and may change. Consult Etsy’s website for the latest information. Always consult a professional advisor for any financial or legal guidance specific to your situation.
Key takeaways
- Etsy's mandatory fees include a $0.20 listing fee, a 6.5% transaction fee, and payment processing fees that vary by country.
- Most sellers pay more than 10% of a sale in mandatory fees before accounting for optional services and region-specific charges.
- Additional costs such as Offsite Ads, Etsy Ads, currency conversion, VAT, and regulatory fees can further reduce profit margins.
- Etsy is often more affordable for new and low-volume sellers, while subscription-based platforms may become more cost-effective as sales grow.
- Building fees into your pricing strategy and monitoring expenses regularly can help you maintain healthy profits and avoid surprises.
Etsy payments
Opening an Etsy shop is free, but selling isn’t. Once customer purchases start coming in, you’ll encounter three mandatory Etsy seller fees that apply to every listing and sale. These are the $0.20 listing fee, the 6.5% transaction fee, and payment processing fees.
Etsy fees are processed through the Etsy Payments system, and all transactions will be automatically registered and deducted from your Etsy account. Understanding where to track these payments in Shop Manager will help you stay on top of earnings and manage your Etsy shop more effectively.
Just getting started? Watch our video on how to open a print-on-demand shop on Etsy or read our guide on how to sell on Etsy.
Basic Etsy fees
How much does Etsy charge to sell your stuff? We’ll go through all fees one by one so you can avoid surprises during payout and see how they impact your profit margin, especially when using Print on Demand.
Listing fees
Every time you add new products to your store, you must pay $0.20 in Etsy listing fees. Once paid, the product is published for four months, and you can edit it freely without any additional costs.
A listing with more than one item in stock will stay active as each item sells. Etsy only charges another $0.20 when the listing renews, either after four months or when an item sells and there is remaining stock.
You can turn off automatic renewals if you prefer to manage this manually. Renewed listings keep their original stats – views, favorites, and URL – so performance history carries over.
Learn more about managing listing renewals through the Etsy Help Center.
The Etsy listing fee is then converted from USD to your payment account currency using the current exchange rate.
Here’s how an Etsy listing fee can appear on your payment account:
- Listing fee – Initial fee for adding a new item, valid for four months.
- Auto-renew expired – Automatic renewal fee for unsold stock items after four months (disable auto-renewal in the listings settings menu to manage your renewal manually).
- Auto-renew sold – If a listing has multiple units in stock, Etsy automatically renews the listing after each unit sells, keeping the remaining quantity available.
- Multi-quantity listing fee – Fee for selling multiple variations of the same item in one payment transaction.
- Private listing – Fee for a private sale to a designated buyer, unlisted to the public.
With Printify’s Etsy integration, your listings are automatically set to 999 – the highest possible amount for on-demand products with no stock limits. After four months, Etsy renews the listing for the full amount, no matter how many items you’ve sold.
Transaction fees
Etsy collects a 6.5% transaction fee in your listing currency for every sale you make. If you’re an Etsy Payments user, the transaction fee is automatically processed through your account once you make a sale.
Etsy’s transaction fees are calculated as a percentage of the item's total sale price, including the product price, shipping, and gift wrapping.
Let's say you sell an item for $10 plus $4 shipping. Etsy charges a 6.5% transaction fee on both amounts, which works out to $0.65 on the item price and $0.26 on shipping, for a total transaction fee of $0.91.
Payment processing fees
When you sell a product, Etsy deducts a payment processing fee based on the buyer's payment method and your region. With Etsy Payments, this fee is a fixed rate plus a percentage (3%-6.5%) of the total sale price.
In the US, the payment processing fee is 3% plus a $0.25 flat fee per order. For detailed fees in other countries, refer to the country-specific processing fees in the Etsy Help Center.
Region-specific fees
Etsy may apply additional mandatory fees based on your store's location, listing currency, and applicable taxes. These charges vary by country and are added to qualifying transactions.
Currency conversion fee
If your Etsy Payments account uses a different currency than your product listings, Etsy charges an additional 2.5% of the total sale price. The currency conversion fee is automatically deducted when Etsy converts customer payments into your payout currency.
Check Etsy's Help Center for the latest list of supported currencies.
VAT and sales tax
VAT
Depending on your location and business status, Etsy sellers in the European Union and certain other countries may be charged value-added tax (VAT) on eligible transactions and seller fees. Etsy is also required to collect VAT on payment processing fees in some regions.
If you use Etsy Payments, you'll receive a monthly invoice showing any VAT charges, which are automatically deducted from your balance.
Refer to Etsy's Help Center for country-specific VAT rules and taxable fees.
Sales tax
In most US states, Etsy automatically collects and remits sales tax on eligible orders when required by law. This means Etsy calculates the tax, charges the buyer, and sends the funds to the appropriate tax authority on your behalf.
You can view sales tax collected and remitted by Etsy in your Payment account under Activity summary → Sales and fees. Depending on your location, Etsy may also collect VAT and provide downloadable monthly VAT invoices for applicable seller fees.
Tax rules vary by location and product type, so check Etsy's Seller Handbook for guidance on collecting state sales tax. If you're unsure which requirements apply to your business, contact your local tax authority.
Taxes and Print on Demand
Printify makes it easier to turn your Etsy shop ideas into products while keeping order fulfillment and tax management simple. If you're already selling on Etsy, you can migrate existing listings to matching Printify products and preserve your reviews, SEO, and listing history.
Printify automatically collects and remits sales tax in US states where required. Sellers with a valid resale certificate may qualify for tax exemptions on eligible orders.
For sellers in the EU, adding a valid VAT ID to your Printify account can help avoid VAT charges on qualifying orders. Printify also supports the IOSS system to help apply the correct VAT at checkout for EU customers.
If Etsy has already collected tax on an order, Printify won't charge it again when the order is imported, helping prevent duplicate charges and keeping your workflow simple.
Regulatory operating fee
Etsy applies a Regulatory Operating Fee in certain countries to help cover the costs of complying with local digital services regulations. The fee is calculated as a percentage of the total order amount, including shipping, gift wrapping, and personalization charges where applicable.
Current rates:
- United Kingdom: 0.48%
- Canada: 0.50%
- France: 1.14%
- Hungary: 1.97%
- Italy: 0.80%
- Spain: 0.88%
- Turkey: 1.67%
- India: 0.05%
- Vietnam: 1.24%
Factor this fee into your pricing and profit margins if it applies to your seller location.
Optional fees
There are other Etsy fees for optional things like advertising, product personalization, and storefront upgrades. These features support specific marketing goals or niche sales strategies, but they also add to your monthly Etsy store costs.
Etsy Ads fees
Etsy Ads is an optional advertising tool that helps promote your listings across Etsy search results and other high-traffic areas of the marketplace.
Ads use a cost-per-click (CPC) model, meaning you're only charged when a shopper clicks your promoted listing. You set a daily budget, and Etsy automatically allocates it to help your products reach relevant shoppers.
The amount you pay per click varies based on competition and demand. Listings with strong keywords, clear descriptions, and relevant tags may perform better, helping you get more value from your ad spend.
If you're subscribed to Etsy Plus, you'll receive monthly credits, including 15 listing credits for creating or renewing listings and $5 in Etsy Ads credit. The Ads credit is automatically applied and appears on your Etsy Ads page.
Offsite Ads fees
Etsy Offsite Ads promotes your listings across external platforms such as search engines, social media, and partner websites.
All sellers are automatically enrolled in the program. However, sellers with less than $10,000 USD in total revenue from Etsy sales over the previous 12 months can opt out, while those above that threshold must remain enrolled.
The Offsite Ads fee depends on your shop's annual revenue. Sellers with less than $10,000 in total revenue over the previous 12 months pay 15% on attributed sales, while those above that threshold pay 12%. The fee only applies when a shopper clicks an Offsite Ad and completes a purchase within 30 days.
Offsite Ads fees are capped at $100 per order, even if the calculated percentage would exceed that amount.
Subscription fee
Etsy Plus is a $10/month upgrade that adds extra tools, customization options, and monthly credits beyond Etsy's standard seller features.
Benefits include:
- Monthly Etsy Ads credits
- Restock request alerts
- Advanced shop customization options
Etsy Plus doesn’t directly impact search ranking, but it can help improve your storefront, strengthen branding, and attract more buyers over time.
Shipping labels
Etsy lets sellers purchase and print discounted shipping labels directly through the platform. The shipping fees depend on your package's size, weight, destination, and selected carrier.
Shipping labels are available through carriers such as Australia Post, Canada Post, FedEx, Global Postal Shipping, UPS, USPS, Royal Mail, and Evri, depending on your location.
Important
Starting July 9, 2026, if you ship orders to customers in the US from another country, Etsy requires customs duties, tariffs, import taxes, and related charges to be prepaid through a Delivered Duty Paid (DDP) service. Buyers should see the full cost at checkout and shouldn't be charged additional fees upon delivery.
Orders shipped without prepaid duties may lose eligibility for Etsy Purchase Protection. If a carrier collects duties or other import charges from a buyer upon delivery, Etsy may refund the customer and deduct those costs from the seller.
In-person selling fee
Many sellers take their best-selling items on Etsy beyond the marketplace and sell them at craft fairs, trade shows, seasonal markets, and other in-person events.
By connecting your Etsy shop to Square, you can sync listings and accept card payments in person. Synced listings use the standard $0.20 listing fee, while sales made without the integration incur an additional $0.20 transaction fee.
Using Square can also help reduce costs by replacing Etsy's 6.5% transaction fee and payment processing fee with Square's in-person payment processing rates. Review Square's pricing structure to compare fees for your business.
Pattern fee
Pattern is Etsy’s service for building a custom, standalone store website using your existing listings. It starts with a 30-day free trial and then a $15/month subscription.
While Pattern removes some standard Etsy selling fees, it comes with its own costs, such as domain registration, WHOIS privacy protection, and payment processing fees.
Since Etsy Pattern doesn't include Etsy's built-in audience, you'll need to drive traffic yourself through SEO, social media, email marketing, or paid ads.
Estimated Etsy fees: Print-on-demand profit breakdown
So, how much does it cost you to sell on Etsy? For many sellers, Etsy's mandatory fees add up to more than 10% of a sale.
We've created a sample calculation to show how Etsy fees can affect your profit when selling print-on-demand products.
This example uses Printify's best-selling Unisex Jersey Short Sleeve Tee if sold to a customer in California.
To keep the math simple, we'll assume a listed price of $21.70, including shipping. While the buyer would also pay applicable sales tax at checkout, sales tax isn't included in this calculation because Etsy collects and remits it directly to the appropriate tax authority.
Cost description | Calculation (USD) |
|---|---|
Listed buyer's price (incl. shipping) | +21.70 |
Etsy listing fee | -0.20 |
Etsy transaction fee (incl. shipping) | -1.41 |
Etsy payment processing fee | -0.90 |
Total Etsy fees charged | -2.51 (11.6%) |
Profit from Etsy withdrawal | +19.19 |
Printify production fee | -9.82 |
Printify shipping fee | -4.00 |
Total Printify order costs | -13.82 |
Final profit | +5.37 |
For sellers in the EU, VAT and other regional fees may increase total selling costs. Choosing a local Print Provider can help reduce shipping expenses and improve profit margins.
Financial pros and cons of selling on Etsy – Which is the best option for you?
Selling on Etsy has clear advantages, including low upfront costs, built-in traffic, and a simple setup. However, it also comes with fees that scale as your business grows.
To put those costs into perspective, we'll compare Etsy with Shopify, one of the most popular alternatives for selling online. Unlike Etsy's marketplace model, Shopify lets you build your own online store, making it a useful benchmark when evaluating fees, profitability, and long-term growth potential.
For smaller sellers
Etsy offers a low-cost entry point into eCommerce. With a $0.20 listing fee and no monthly subscription, it's a practical option for testing product ideas, exploring niche markets, and making your first sales.
While Etsy charges listing, transaction, and payment processing fees, the overall costs can be lower than maintaining a standalone online store when sales volume is still relatively small.
The comparison below uses 10 sales per month to illustrate the difference.
Cost breakdown | Etsy | Shopify (Basic) |
|---|---|---|
Listing price | $15 | $15 |
Items sold | 10 | 10 |
Listing fee | $0.20 × 10 = $2 | - |
Transaction fee | $15 × 10 × 6.5% = $9.75 | None with Shopify Payments |
Payment processing | ~$7 (3% + $0.25 × 10) | ~$7.35 (2.9% + $0.30 × 10) |
Subscription fee | - | $29 (annual billing) |
Total monthly fees | $18.75 | $36.35 |
For bigger merchants
Etsy's low barrier to entry becomes less of an advantage as sales increase. Since listing, transaction, and payment processing fees are charged on every order, high-volume sellers often pay significantly more than they would on a subscription-based platform.
The example below compares Etsy and Shopify at 100 sales per month to illustrate how those costs can affect long-term profitability.
Cost breakdown | Etsy | Shopify (Basic) |
|---|---|---|
Listing price | $15 | $15 |
Items sold | 100 | 100 |
Listing fee | $0.20 × 100 = $20 | - |
Transaction fee | $15 × 100 × 6.5% = $97.50 | None with Shopify Payments |
Payment processing | ~$70 (3% + $0.25 × 100) | $73.50 (2.9% + $0.30 × 100) |
Subscription fee | - | $29 (annual billing) |
Total monthly fees | $187.50 | $102.50 |
Ways to save on Etsy fees
Set your prices in your bank account’s currency
If your listing currency differs from your Etsy Payments currency, Etsy charges an additional 2.5% currency conversion fee on each sale. Over time, these fees can add up and reduce your profit margins.
To avoid unnecessary costs and save money on every sale, consider using the same currency for your listings and payment account whenever possible. Before making changes, review Etsy's supported currencies and payout options to ensure they align with your business and target market.
Evaluate what listings to run ads for
Start with your best-selling listings and monitor performance regularly. Promoting products that already convert organically can help you get more value from your advertising budget.
Etsy Ads are carefully monitored on and off-site. The algorithm prioritizes listings with carefully selected tags, optimized descriptions, and a high click-through rate.
For Offsite Ads, check whether attributed sales remain profitable after the 12% or 15% ad fee is deducted.
Factor ad spend into pricing
Build Etsy fees into your pricing strategy. If you have items that consistently sell, adjust the price to better reflect their value and strengthen your profit margin.
Check competitor pricing before raising rates. Staying within the market range keeps your shop competitive while protecting long-term sales.
Sell items in bundles
Bundle products into a single listing to cut down on Etsy listing fees. For example, instead of listing three items separately at $0.20 each, group them into one bundle and pay a single $0.20 listing fee.
Bundling saves costs, increases perceived value, and works especially well for lower-priced or frequently purchased items.
Offer free shipping
Free shipping won't reduce Etsy's transaction fees, since the 6.5% fee applies to both product prices and shipping charges.
While this strategy doesn’t directly reduce Etsy fees, building shipping costs into your pricing can make your offer more attractive to buyers, potentially improving conversion and reducing cart abandonment rates.
Just make sure your final price covers all Etsy fees, production costs, and shipping so you protect your profit margin.
Make a profit on Etsy with Printify
1. Sign up
Register for free and unlock all our beginner-friendly print-on-demand features.
2. Choose a product
Select from 2,000+ high-quality custom products in the Printify Catalog – from apparel and accessories to home decor.
3. Design your product
Bring your vision to life with our intuitive Product Creator. Customize your products with easy drag-and-drop tools and free design assets.
4. Sell it on Etsy
Seamlessly connect your Printify account to Etsy. List your custom products for free and set your own prices to balance out Etsy fees.
Frequently asked questions
Is selling on Etsy worth it?
For many sellers, the answer is yes. Knowing how much Etsy takes from sellers helps you price products more accurately, avoid unexpected costs, and protect your profit margins. While Etsy's fees can add up, a smart pricing strategy and efficient fulfillment process can help keep your business profitable.
That's where Printify comes in. With competitive product and shipping prices, a global network of Print Providers, and seamless Etsy integration, Printify makes it easier to keep costs low while growing your store.
