Design trends

32 Tote bag design ideas

November 6, 2024 9 minutes

The global tote bag market is expected to reach an impressive $1.09 billion by 2032, so there’s no better time to explore creative tote bag design ideas. 

Whether you’re an entrepreneur looking to start a print-on-demand business or someone who prefers eco-friendliness, tote bags offer a canvas for endless creativity. From fun, personalized tote bags for daily use to stylish custom totes for special occasions, the possibilities are truly endless. 

Check out these custom tote bag ideas to gain inspiration for your next bag.

Cute tote bag designs

Tote bags can be both adorable and functional, making them great for personal use or as thoughtful gifts. Let’s begin our list with cute custom tote bag design ideas to spark your creativity.

1. Animals

Animal designs bring playful, charming vibes. Cat lovers, dog enthusiasts, or bird watchers can carry their favorites in style. A tote with a cute animal print and graphics is perfect for expressing your love for pets while keeping your essentials safe.

A tote bag with a black cartoon kitten lying on a flowery book.
Etsy/ LaTeeApparel


2. Flowers

Floral designs are always in vogue, especially for cotton tote bags. Whether it’s delicate wildflowers or bold sunflowers, a floral print makes a simple tote a stylish accessory.

A black tote bag with a floral design.
Etsy/ TrendyToteUSA

3. Food puns

Tote bags with food-related puns like “Avo Good Day” or “You’re Berry Special” are ideal for carrying lunches.

A tote bag with an image of a loaf of bread and the text “All you knead is loaves.”
Etsy/ OliviaMillsDesign

4. Celestial wonders

Embrace the cosmos with celestial-themed tote bags featuring stars, planets, and constellations to add a dreamy vibe to your tote bag.

A large tote bag with Saturn surrounded by stars and other planets.
Etsy/ 1stepbeyond

Shopping tote bag designs

Carrying your groceries in plastic bags is out, and reusable bags are in. These simple tote bag design ideas will help you create a collection that will make your brand shine on Etsy and beyond.

5. Vegetables

These designs are perfect for grocery shopping and feature colorful illustrations of your favorite veggies like carrots, tomatoes, and leafy greens.

A grocery tote with images and names of various vegetables.
Etsy/ TShoeDesigns

6. Wine

Wine-themed tote bags with fun phrases like “Some Groceries, Mostly Wine” make a playful statement while being practical for carrying wine bottles or groceries.

A grocery tote bag that says, “Some groceries, mostly wine.”
Etsy/ TeesbyTeam

7. Farmers market finds

Celebrate your love for produce with a tote bag featuring colorful fresh fruit and vegetables. It’s the perfect companion for your next trip to the farmers market.

A tote bag with artistic drawings of berries, fruits, and vegetables.
Etsy/ PinkPepperDesignsCo

8. Herb garden delights

Embrace the freshness of herbs with tote bags featuring illustrations of basil, rosemary, mint, and thyme. These are perfect for those who love cooking with fresh ingredients or shopping at the local market. They’re a great way to show off your green thumb and culinary passion while passing up on plastic bags.

A witchy tote bag that says, “There’s a herb for that.”
Etsy/ BeachGroveGifts

Beach tote bag designs

Custom tote bags are perfect for carrying beach essentials while looking fashionable. A canvas bag is easy to wash and maintains its shape and print cycle after cycle – don’t worry about sand and spilled beachside beverages!

9. Aquatic creatures

Admire the ocean’s beauty with aquatic-themed tote bags featuring whales, dolphins, sharks, or starfish. Choose a bag with a spacious interior to fit all your pool or beach day essentials.

A tote bag with various aquatic creatures, whales, seals, seahorses, and more.
Etsy/ WavesAfterWavesCo

10. Tropical getaway

Escape to a tropical paradise with a tote bag design featuring palm trees, pineapples, and exotic flowers.

An AOP tote bag with a green leafy design.
Etsy/ pitex

Make it happen today!

Text-based tote bag design ideas

Make a fashion statement with a statement: customize cotton tote bags with inspiring quotes, poetry, or your own take on current events.

11. Puns

Tote bag design featuring fun puns like “Totes Adorbs,” “I Like Big Books and I Cannot Lie,” or “Carry On” adds a playful vibe to the outfit.

A tote bag with an image of a toad and the text “Toad bag.”
Etsy/ YunoDraws

12. Motivational quotes

Inspirational quotes such as “Choose Joy” or “Be the Change” make your tote bag not just a carrier but a message bearer. These personalized tote bags resonate with those who want their accessories to have a deeper meaning.

A tote bag with the text “Carry dreams, not doubts.”
Etsy/ PurposeByJMarie

13. Relatable phrases

Tote bags with sayings like “I Can’t Adult Today” or “I’m Not Lazy, I’m Just Energy Efficient” or appeal to those who appreciate relatable humor.

A tote bag with an image of a raccoon and the caption, “I got 99 problems, and getting myself a little treat would solve a lot of them.”
Etsy/ SillyCityCo

Funny designs for tote bags

A cotton canvas tote bag is like a walking billboard for your personality, so why not make it hilarious? Inject some humor into your everyday life, or start a brand with these chuckle-worthy designs.

14. Memes

Carry your favorite internet memes around on a tote bag. From cranky cats to distracted boyfriends, there’s endless design possibilities for meme-themed bags.

A tote bag with the scared meme hamster on the background of Edvard Munch’s “Scream” painting.
Etsy/ MatoMatoTotesAndTees

15. Funny animals

Who can resist a cute animal doing something silly? Think cats wearing sunglasses, dogs riding skateboards, or sloths hanging upside down. These totes are great for anyone who loves a dose of cuteness and laughter.

A tote bag with a cartoon cat face and the text “Just a day in the life of a cat.”
Etsy/ ArtPrintVibe101

16. Foodie Jokes

Perfect for those who love food puns, these tote bag designs can feature jokes like “Lettuce Be Friends” with a cute lettuce graphic or “I’m on a Seafood Diet – I See Food and Eat It.” These light-hearted designs make for excellent grocery shopping bags.

A tote bag with a smiling ramen bowl and the text “Send Noods.”
Etsy/ GoodieWorks

17. Sarcastic Slogans

For those who appreciate a bit of sarcasm, tote bags with phrases like “I’m Not a Morning Person” or “Running Late is My Cardio” add a witty touch to your daily routine.

A tote bag with a definition for the word “Sarcasm” – The body’s natural defense when talking to less intelligent people.
Etsy/ JungleyVeganCo

Seasonal canvas tote bag designs

Celebrate the changing seasons with tote bag design inspiration that captures the essence of each time of year.

18. Holiday cheer

Tote bags featuring festive designs such as Christmas trees, snowflakes, or pumpkins bring holiday spirit to shopping trips.

A tote bag with three snowmen.
Etsy/ PrintMyStudios

19. Autumn vibes

Create tote bag designs with leaves, pumpkins, and warm autumn tones. They’re perfect for pumpkin spice-loving customers on their coffee shop runs or haunted house adventures.

A tote bag with a design of a pumpkin spice latte and the text “Pumpkin spice and everything nice.”
Etsy/ LAtelierByEmaR

Niche tote bag design

Cater to specific interests and hobbies with niche tote bag design ideas that your target audience will love.

20. Gamers gonna game

Whether it’s classic arcade graphics or modern video game icons, gamer-themed tote bag designs are a profitable niche to get in on.

A tote bag with gaming controllers and the text “Gaming saved my life.”
Etsy/ RulaVamDesign

21. Bookworm’s paradise

Design tote bags featuring literary quotes, book covers, or whimsical library scenes to appeal to avid readers.

A blue tote bag with the text “I like big books and I cannot lie.”
Etsy/ RedLeaderUK

22. Plant lover’s bag

Tote bags covered in succulents, cacti, and other houseplants are perfect for plant lovers on the go.

A tote bag with multiple flower pots and the text “Just one more plant.”
Etsy/ 50ShadesOfYellow

23. Fitness fanatic’s bag

Motivate yourself or customers with tote bags featuring fitness quotes, workout graphics, or inspiring gym scenes.

A tote bag with the text “Coffee, weights, and protein shake.”
Etsy/ ActiveAllureDesigns

24. Music lover’s bag

Tote bags featuring your favorite bands, song lyrics, or musical instruments are big with the musician niche.

A tote bag with a design of a black guitar.
Etsy/ planetnaughty

25. Astrology lovers

Make tote bags featuring your zodiac symbol or personality traits to appeal customers who love to explore their spiritual side.

A tote bag with a humorous “Nutrition facts” description of Scorpios.
Etsy/ BooBooFly

Personalized tote bag design ideas

Personalized tote bags are great gifts and additions to your online store. Customers are willing to pay a higher price for a customized bag, offering an excellent opportunity to increase your income.

26. Special occasions

Create a collection of custom tote bag designs for various occasions: weddings, bachelorette parties, birthdays – make fantastic gifts.

A tote bag for a Bachelorette party.
Etsy/ CustomMoose

27. Monograms

Add a personal touch with tote bags featuring initials, names, or a special message. They’re perfect for everyday use or as personalized gifts.

Tote bags with monogrammed people’s names.
Etsy/ peaspinkmemory

More cute tote bag ideas

Create a collection of sturdy bags that don’t fall under any of the previous categories – here are even more fun tote bag ideas for your closet or brand.

28. Travel tote bag

Tote bags featuring travel quotes, iconic landmarks, or maps are perfect for carrying travel essentials or adding a touch of adventure to everyday life.

A tote bag with a London design.
Etsy/ MakeitMinimalArt

29. Artistic bag design

Showcase your artistic talents with canvas tote bag designs featuring your own artwork, bright colors, paintings, photos, or illustrations.

Tote bags with stylized mosaic-like artwork designs.
Etsy/ TheMarsGiraffe

30. Geometric patterns

Create eye-catching tote bags with geometric patterns, abstract designs, or bold color blocks.

A tote bag with a Bauhaus-style geometric pattern.
Etsy/ JAGDrone

31. Vintage vibes

Embrace nostalgia with vintage-inspired tote bag designs with imagery from the 70s and 80s to give a nostalgic touch. They’re great for carrying all those awesome antique finds from the thrift store.

A vintage 1984 tote bag.
Etsy/ DCGPRINTWEAR

32. Outer space

Tote bags covered with celestial images give us a glimpse into the universe beyond us. These designs look especially stellar on all-over-print (AOP) bags

A tote bag with an outer space design.
Etsy/ FoxfaceDesign

How to make and sell personalized tote bags with Printify

Printify is the fastest and easiest way to create custom tote bags without upfront investment.

1. Sign up

Create a free Printify account if you don’t already have one. It only takes a few minutes to register – no credit card required.

2. Select a tote bag

Browse Printify’s Catalog for a tote bag, backpack, or other bag styles that fit your design idea. Our bags come in different sizes and materials and multiple colors, so you’re guaranteed to find the perfect tote for your design.

3. Upload or create designs

Click Start designing to use our Product Creator. Upload your own designs or create new ones using our free, built-in design tools. Create patterns, remove backgrounds, add text, create AI-generated designs, or use elements from our free graphics library.

4. Preview and adjust

Click Preview to see a mockup of your custom design on a virtual tote bag. Adjust the design’s position, size, and other details to ensure it looks perfect.

5. Save and publish

Once satisfied with your design, save the product and order a sample or publish it to your online store. Printify integrates seamlessly with platforms like Shopify, Etsy, Amazon, and WooCommerce, so you get to start selling right away.

Quick tip

Thinking of selling tote bags on Etsy? Check out our blog to find more bestselling items to make money on the marketplace.

Tote bag inspo: Conclusion

Custom tote bags are a great canvas for self-expression, a sustainable alternative to single-use plastic bags, and an excellent addition to your online store. 

From creating cute, animal-inspired designs and vintage-vibe graphics to personalized design elements, the possibilities are truly endless.

Whether you plan to sell custom tote bags using Print on Demand or simply want to showcase your style with a truly unique, sturdy bag, this list is a good starting point for design inspiration.

Start designing your tote bags today with Printify’s easy-to-use tools, and turn your ideas into a successful online business!

Make it happen today!

Be your own boss 
with Printify

Open your business today: Create and sell beautiful custom-products within minutes. Printify prints, and delivers 1000+ products at the lowest prices around. No risk, all reward.

100% free · Easy to use · 1000+ products