Whether you already run an eCommerce store or are about to take the plunge and start one, finding the right things to sell on Etsy can be a true game-changer.
With over 96.3 million active buyers on the platform, selling items on Etsy is a wonderful way to make money online. As eCommerce triumphantly marches on, now is the perfect time to begin an entrepreneurial journey and take control of your financial future.
All of that said, if you want your eCommerce business to be profitable, deciding what to sell on Etsy is vital to your success.
With new avenues of opportunities on the horizon and innumerable options to choose from, it’s easy to lose one’s cool and get confused. But don’t worry, we’re here to help.
In this article, we’ll take a look at some of the best things to sell on Etsy to make money.
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Where to Find the Best-Selling Products?
When researching best-selling products, you’ve got several options. Let’s take a brief look at some of them.
Whatever you decide to sell, keep in mind that the soul of a business is reflected in its products. If you want to succeed on Etsy, finding the right products – including a reliable supplier – is vital. This is where we can help.
Printify is a print-on-demand and dropshipping platform that seamlessly integrates with Etsy, enabling you to sell your own personalized products.
If you’re looking for best-selling products to stock your digital shelves, you’re in the right place – here are a few ideas of things you can sell on Etsy.
Quick Tip: While Etsy is great for newcomers, there are various other beginner-friendly Etsy alternatives, enabling anyone to start selling with ease.
25 Best Things to Sell On Etsy to Make Money
Whether you’re a new or existing seller, you’ve probably asked yourself the question – “What can I sell on Etsy?” – one too many times.
Etsy is a wonderful place for people who are passionate about personalized items. However, due to today’s overabundance of choice, customers are very discerning about the products they buy.
To help you find the best things to sell on Etsy, we’ve prepared a list of high-quality products that you can easily customize and tailor specifically to the needs, interests, and preferences of your audience.
With print on demand, anyone can capitalize on current trends and offer a wide variety of unique products.
Quick Tip: Whichever products you choose to sell, don’t forget to use Etsy advertising to increase your reach, visibility, and sales.
In the era of fast fashion, a good bag is hard to find. They’re profoundly useful, not to mention their value as accessory fashion pieces. The revenue in the Luggage and Bags segment amounts to about $169.50 billion.
A practical option for transporting and protecting items, and even acting as a potential starting point for accumulating a whole series of products.
Printify offers a wide variety of customizable bags, which have always sold well.
With the right design and message, personalized bags are easily one of the best things to sell on Etsy to make money.
While some people believe that 80s fashion trends are coming back, others know that they’ve never really left.
Whether you cater to travelers, campers, festival-goers, or anyone else whose activities require a hands-free approach, the fanny pack is a perfect accessory.
Fanny packs are the ideal combination of fashionable and practical that allows your customers to keep money, cards, and other belongings safe.
If your audience enjoys the outdoors, customizing an item like a fanny pack is a simple yet cool thing to sell on Etsy.
If you’re wondering what sells best on Etsy, look no further than stickers. Although small, these little guys can have a big influence, and they sell way more than you might think. Make it easy to transform an otherwise ordinary setting into a personalized hub unique to a particular owner.
Whether raising awareness on climate change or sharing your love of kittens, if they resonate with your audience, affordable items like stickers make an excellent addition to any Etsy store.
Take a look at some of our best-selling stickers:
Stickers are one of the most popular items on Etsy. It is easy to see why – options for customization are limitless. The global market of Die-Cut Stickers alone is expected to reach $241.56 million by the end of 2025.
Somewhat transparent, the poly scarf is a light accessory. With an elegant design, it’s one of the best things to sell on Etsy.
Perfect for anywhere – the beach to the city to a walk in the park. This incredibly customizable item is a brilliant accessory to any outfit.
Anyone can design their own scarf and create a wonderful accessory for their fashion-conscious customers with our Mockup Generator.
Scarves are popular on Etsy. The average cost is slightly above $25, giving large profit margins to merchants that are ready to capitalize on their trending popularity.
Is any kitchen complete without a collection of mugs? Opening just about any cupboard and examining the cups and mugs of a household gives some insight into just what those people are into – cats, karate, maybe vintage cars.
Regardless of what someone’s favorite mug is, we’ve got them all:
Self-reflection, personal development, and entrepreneurship are on the rise in our culture, which allows anyone to benefit from the industry through the sale of personalized journals and notebooks.
If a customer can read a product description, they probably can write, as well. Why shouldn’t they get some of their thought-provoking musings down in a customized notebook that perfectly fits their personality?
For those who are wondering what to sell on Etsy, look no further than greeting cards. While there’s nothing wrong with the card section at the drug store, those standard-issue selections rarely identify seamlessly with the person they’ll be sent to.
The global market for greeting cards was estimated at $23 billion in 2020, but is projected to decline to $20.9 billion by 2026.
Be that as it may, personalized greeting cards are great because they can be unique and deliver a laugh almost immediately.
Leverage a popular meme, trend, or binge-worthy series onto a card and make some profits. They’re easily customizable, lightweight, and have very low shipping costs.
Here are some of our customizable greeting cards:
Whether you choose to go with witty, cute, or adorable, greeting cards sell well on Etsy.
Make Your Own Custom Greeting Cards!
Seen in the hands of celebrities and street-style stars alike, clutch bags are a trending bag of choice for many of the fashion people we love. Not only are they popular, they’re also profitable – the global clutch bag market is poised to grow by $4.92 billion from 2020 to 2024.
When it comes to custom clutch bags, the design possibilities are limitless. Creating a design from scratch or using a ready-made one, clutch bags make the perfect canvas for your artwork, photography, or typography.
Although these bags are small and handheld, that doesn’t mean they’re not practical. With a metal zip fastener, any treasures – wallet, phone, or keys – will remain safely inside.
Everyday accessories like clutch bags make a fashionable addition to any outfit and Etsy store.
The pin button is a timeless way to support a local charity or spread awareness for a cause that’s close to your heart – small things can make a big difference. Buttons have managed to keep up with the changing times and remain in our everyday lives.
They are an exciting, unique, and affordable way to begin conversations or make a statement – people use them for marketing, activism, or just for fun.
Custom pin buttons are another easy option for those wondering what to sell on Etsy. It’s a solid way to make a profit from any popular trend or introducing some counterculture.
Any living space isn’t complete without something beautiful on the walls. The home décor market in the United States alone is predicted to reach $202 billion in 2024.
We all appreciate beauty in some form or another.
These custom canvases transform otherwise bare wall space into a remarkable display opportunity. Tap into consumers’ fundamental needs by offering what the soul wants – aesthetic beauty.
Here are some of our customizable canvases:
Why not create your own best-selling design? Personalized canvases are one of the best things to sell on Etsy – they bring more value, joy, and happiness than any other simple gift.
Wine tumblers are a wonderful way to enhance any picnic or party, making the whole experience more enjoyable, refreshing, and relaxing.
These easily customizable wine tumblers make perfect gifts for any wine-loving audience.
Custom wine tumblers are essential for adults who love their wine chilled, and special or personal events.
They’re virtually indestructible – say goodbye to all the little troubles and worries of shattered glassware. These custom wine tumblers are sure to keep your customers’ drinks cool and your profits hot.
Everybody needs them, everybody wears them, and everybody is always making holes in them, so the buying cycle never stops. Socks are one of the best things to sell on Etsy.
Not only are they useful, they’re also a profitable addition to any Etsy store – the global sock market is expected to reach $61.5 billion by 2026.
As an affordable novelty, custom socks – quirky, bold, and brightly colored – appeal to many and are destined to replace mundane versions.
With beautiful designs, you can turn simple everyday essentials into a bestseller – cute custom socks with colorful designs are always in high demand. Who knows, maybe seeing a cartoon character or a beloved family pet on their socks is exactly what your customers need to brighten their day.
A personalized set of scented candles is a wonderful way to make a home feel warm, cozy, and welcoming. In the United States alone, sales of scented candles reached $1.6 billion in 2020.
The candle’s flame creates a place of calm and comfort, above any troubles. Candles make the perfect gifts for friends, family, and loved ones.
To help your customers unwind and your profits soar, Printify offers these fragrances:
Personalized candles are one of the best things to sell on Etsy to make money.
Stylish and practical, phone cases are one of the best selling items on Etsy. As the market grows, so does the need for accessories. The global consumer electronics market is projected to reach $989.37 billion in 2027.
How many phones have you seen without a case? If you get your design and niche right, adding a few of these to your Etsy shelves could be one of the best decisions you’ve made for your store.
Take a look at a few of our customizable phone cases:
With Printify, create your own phone cases without any effort. Use our free Mockup Generator, add your design, and we’ll take care of the rest – printing, inventory, and shipping directly to your customer.
Make Your Own Phone Case Today!
Seasons come and go, but custom t-shirts – one of the best-selling items on Etsy – are here to stay. They are bought frequently – they wear out and become less interesting over time.
What’s more, the global apparel market reached $1.55 trillion in 2021, and there are no signs of it slowing down.
Whatever niche you are in, t-shirts appeal to customers of all ages and lifestyles. If you’re wondering what sells best on Etsy, look no further than t-shirts – an evergreen clothing staple fit for any wardrobe or occasion.
Well-designed t-shirts – through their words, visuals, and overall message – are an excellent addition to any store and an easy way to build relationships, increase sales, and drive growth.
Anything that makes a baby cuter or keeps them smiling is a surefire hit. Whether it’s fashion or practicality, baby clothing is sure to fit well on your Etsy shelves and bring in some profit. After all, the revenue in the baby clothes segment is estimated at $41.66 billion in 2022.
Gone are the days when baby clothing consisted of little more than hand-me-down clothes and items of necessity. Today, there’s a wide variety of personalized baby clothing products.
Take a look at some of our customizable baby clothing:
Many parents enjoy showing off their kids. And why wouldn’t they? After all, it’s one of the most beautiful achievements of their lives.
Stylish and practical, water bottles are one of the best things to sell on Etsy. The global reusable water bottle market was estimated to be $8.64 billion in 2021 and is expected to expand further.
They are the perfect companion for early morning walks, study sessions at the library, and coffee breaks at work.
What’s more, you can easily personalize water bottles by adding whatever design or phrase you wish.
With a wide variety of water bottles to choose from, you can kill two birds with one stone – earn money and do good for the environment.
Jewelry is and will always be a hit, especially around peak gifting times such as Christmas, St. Valentine’s Day, and Thanksgiving. After all, “Jewelry” is a top-selling Etsy category.
Jewelry is an evergreen product – the global jewelry market was valued at approximately $228 billion in 2020 and is forecast to reach $307 billion by 2026.
Not everyone is gifted with the ability to craft jewelry, and that’s okay. Today, anyone can start selling unique jewelry on Etsy – even if they don’t actually know how to make it.
Make Your Own Custom Products Today!
Although pet supplies may not be the first thing that comes to mind when considering what things to sell on Etsy to make money, people sure love to spend on their furry friends.
Take a look at some of our customizable pet products:
As pet industry expenditure continues to grow, pet supplies are great products to add to your Etsy store.
With more parents and grandparents looking for noteworthy gifts, Etsy has become a go-to place for custom toys. In 2020, retail sales of plush toys in the United States alone amounted to around $1.25 billion.
With the help of print on demand, anyone can create and start selling adorable custom toys.
Add a heartfelt design, pick your favorite animal – bear, bunny, elephant, or sheep – and win over customers in a heartbeat.
When it comes to things to sell on Etsy, tote bags are a great option.
Tote bags are an essential part of everyday life. They have always sold well and show no signs of stopping – the tote bag market size is expected to increase by $5.85 billion from 2021 to 2025.
As well as being practical, all of our tote bags can be customized to fit the needs of your target audience.
With the right design, you’ve got a unique product that’s perfect for all your customers’ grab-and-go needs.
Here are some of our customizable tote bags:
What’s more, many of our tote bags are good for the planet and therefore perfect for eco-conscious customers.
When researching what sells best on Etsy, just type “backpacks” in their search bar and you’ll see that personalized backpacks are a big hit. What’s more, the global backpack market was estimated to be worth approximately $13.9 billion in 2020.
Even when school isn’t in session, backpacks are an incredibly useful tool for carrying things comfortably.
From campus to the workplace to home, the idea of slinging weight over the back instead of carrying by hand has been around since before Sir Isaac Newton formulated how gravity makes a backpack full of textbooks so darn heavy.
They are a practical item and a trustworthy companion for those who plan to make 2024 their most adventurous year yet.
When it comes to easy things to sell on Etsy, personalized custom posters should definitely be considered.
Custom posters can make a big difference to any space – living room, office, bedroom, or wherever.
Take a look at some of our customizable posters:
With a well-thought-out message or artwork, posters – simple yet inspiring products – can become a true Etsy bestseller.
Make Your Own Custom Posters Today!
A simple yet profitable way to charm your customers is by adding some character to their home’s interior. The global window covering market is forecast to grow from $12.42 billion in 2021 to $17.43 billion in 2028.
They’re easily customizable, so you can make your very own and add that perfect finishing touch to your customers’ living room, bedroom, or kitchen.
As with everything on Etsy, unique products sell well. Always make sure to pay attention to all the little details and create a beautiful design that’s eye-catching and stands out from the rest.
A rug is an essential part of any home’s interior design – it adds a touch of style, personality, and coziness to any room. In 2020, area rug and carpet sales in the United States alone amounted to $10.24 billion.
Here are two of our customizable rugs:
Although creating your own custom rugs is an easy process, make sure to pick the right niche beforehand. When trying to sell to everyone, you most likely won’t sell to anyone. If you’d like to learn more about how to find the right niche, our in-depth article explains exactly that.
Quick Tip: Explore more than 80 Etsy shop ideas to add even more creative, unique, and profitable items to your store.
Frequently Asked Questions
Etsy is a creative marketplace with over 96.3 million active buyers. As such, it’s subject to federal, state, and local licensing requirements. Do you need a business license to sell on Etsy? It depends on your location, so explore your area’s sales tax policies and government regulations.
Starting an eCommerce store on Etsy is free. However, there are three basic selling fees.
- Listing fee: $0.20 for each item that you list for sale.
- Transaction fee: 6.5% of the total order amount in your designated listing currency.
- Payment processing fee: a set rate plus a percent of the total sale price of the item. This rate and percent vary by country.
Thinking about how to start an Etsy shop?Etsy is famous for how straightforward its registration process is. Setting up your account is easy – after going on their webpage, anyone with an email, name, and password can create an account via Facebook or Google account.
However, for your Etsy store to be successful, you’ll also need a reliable supplier. Simply by signing up for a free Printify account, you gain instant access to our products, Mockup Generator, and a global print provider network.
You may not sell prohibited items, services, and items that violate Etsy’s intellectual property policies.
Before you open your Etsy store, make sure to familiarize yourself with their House Rules to choose the right things to sell on Etsy and steer away from any trouble.
A Few Closing Thoughts
After a little bit of research, the answer to the question – “What can I sell on Etsy?” – isn’t that difficult to answer. As long as your products are tastefully designed with a tinge of the extraordinary, they will always have a home on the platform, allowing your Etsy store to flourish.
As we finish our exploration of the best-selling products, we hope that you gained some valuable insights. After all, choosing the right things to sell on Etsy is half the battle toward success.
A little inspiration goes a long way, so if you’re still wondering whether it’s possible to make money selling items on Etsy, our success stories are a powerful way to overcome any doubts.
What products work best for you? Did we miss anything with our list? We’d love to hear from you in the comments below.
Start Your Own Print-On-Demand Business Today!
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