No More Boring Undies — Print on Demand Underwear Is Here
For years, underwear has served as a functional part of everyday dress. Not anymore, with Printify you can now print on underwear garments including, women’s panties and men’s custom boxer briefs. From bright colored undies to quirky personalized briefs, custom underwear is fast becoming a major part of everyday fashion.
Introducing Print on Demand Underwear…
Print-On-Demand Women’s Panties
Our classic women’s briefs are perfect for everyday use, comfortable and well fitted. All these garments are 100% polyester and your printed design won’t fade. What’s more, they feature all-over print, so you can finally own your own pair of tiger-print undies.
In a study carried out by Elite Daily – the average woman owns 34 pairs of panties. Including 14 pairs of panties for ‘special’ occasions.
So there is plenty of scope for getting creative and adding some individuality to your underwear draw.
Print-On-Demand Boxer Briefs
Men are notorious for being boring when it comes to their underwear. Typically settling for a plain white boxer brief. In a recent survey by Tommy John, 14% of men admitted that their partners still buy their underwear for them, while 10% still rely on their mom or mother-in-law.
For most men the fit is very important, hence why the most popular style of underwear is either a fitted boxer brief or a fitted ‘short’ boxer brief.
Again, made from 100% polyester, our men’s briefs are designed to last. So now you can hold on to your special pair, for whatever occasion arises.
Selling Print on Demand Underwear – Is There Some Sales Formula?
Although your amazing underwear designs are not on open display, that doesn’t mean that there is no space in the market for creative panties. We take a look at five different markets where custom-print underwear is already booming industry.
1. Don’t Be Too Serious
Let loose and have a little fun with your designs. You can afford to be cheeky and a little bit naughty with your designs, after all it’s unlikely your parents are going to see them. Remember to think about the design placement, as our underwear is all over print, you play around and find the best fit.
2. Names & Phrases
Don’t just think images, the power of text and captions can also turn your print on demand underwear store into a bestseller. Again, don’t be afraid to push the boundaries of what would usually be acceptable for over clothes. Think about your target audience, search for some well-coined terms, pick a bold font and let your imagination run.
3. Unique & Funky Designs
White underwear is by far the most common (and boring) color. Add some sparkle to your collection with really funky designs. Think garish prints, lots of color with striking prints. From neon animal prints to zig-zag patterns and tie-die, be unique and specific to your target audience.
4. For Couples
Matching his and hers underwear – yep – that’s a real thing. Couples are buying matching underwear to show their true love to one another. Usually, for a bit of fun, couples are looking to surprise their partners with anything from their names, to their faces printed on their underwear. For something less ‘personal’ you can add a humorous twist to some his ‘n’ her underwear sets, ideal for the wedding market.
5. Events, Holiday Themed
A novelty at it’s very best, holiday-themed underwear is a huge business. From Christmas baubles to Valentine’s day hearts, if you aren’t planning some eye-catching designs, you’re already behind. Novelty doesn’t mean cheap, or ugly, you can be super creative with your print on demand underwear, make it personal or make it fun, the most important thing is that you make it.
Use our Holiday Google Calendar to explore more events.
Overall, print on demand underwear is far from being a bum deal. The underwear industry is set to grow annually by 3.9% and the revenue is around $184billion per year. All signs point to an industry that is getting stronger, with the average price of underwear increasing every year.
Combined with the demand for custom prints, there is huge potential to grow your print on demand underwear store, starting today.
Learn more about print on demand and starting a print-on-demand business.
Written by
Elina Stafecka
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10 comments
Anyone complaining about the price of the boxers needs to reevaluate their brand. If you think you cant sell mens underwear for $30-$35 a pair, thats not a problem with your price, its a problem with your brand. I sell them for $35 and sell a ton. I also sell all over print hoodies for $65-$80 and they are my best selling product. If all your stuff is priced super cheap, people will assume its cheap quality and junk. If its priced medium ranged or higher, they will assume its higher quality materials and products. Also, if you have customers who like your brand, they will buy your products regardless of the price. Look at Supreme, Full Send, Teddy Fresh, etc. All high priced clothing that sells out in minutes, sometimes seconds.
They are great to design on, yet the price gage. If they are from China why do they cost so much? How is anyone going to make a profit on them.
way to expensive to make a profit, $20 dollars for boxer briefs you would have to sell them for $35 to make any sort of profit unreal whose gonna buy boxers at $35 dollars.
I love to wear printed underwear all day long because it provides me confidence and provides me a sexy and appealing look. I have purchased many printed mens underwear from pistolpete.com. I love to wear underwear that are pocket friendly and comfortable.
Print underwear for men is looking awesome. Really I would like to buy this type of underwear. Please share this type of more post. I buy my underwear from Be-Brief generally.
These printed bikinis are a new trend nowadays. I like them very much. Thanks for sharing these amazing printed undies in your article. You can check the latest collection of printed mens underwear from mensuas.com.
I am asking the same Question in their help chat messages
Hi, unfortunately, as a safety measure due to the on-going coronavirus outbreak, and as per the Chinese govt directory, all our China-based supplier products, including underwear, are temporarily out of stock. They will be back when the suppliers resume normal operations. Please check-in at a later time and thank you for your understanding.
Is this no longer offered?
Hi, unfortunately, as a safety measure due to the on-going coronavirus outbreak, and as per the Chinese govt directory, all our China-based supplier products, including underwear, are temporarily out of stock. They will be back when the suppliers resume normal operations. Please check-in at a later time and thank you for your understanding.