How to Sell With Print on Demand on Amazon in 2024: A Thorough Guide

How to Sell With Print on Demand on Amazon in 2024: A Thorough Guide

Amazon is one of the world’s most popular online marketplaces. If you want your online business to reach a wide audience, it’s the place to be.

Discovering how to sell with Print on Demand on Amazon is much easier than you think, and we’ll guide you through the whole process.

We’ll cover everything you need to know to start selling on Amazon – from creating a seller account and choosing a print-on-demand supplier to designing products and marketing your store.

Disclaimer: This post may contain affiliate links, which means we may earn a commission if you make a purchase through those links. This comes at no additional cost to you.

Step 1: Create an Amazon Seller Account

Anyone can start selling on Amazon quickly. This walkthrough will show you how to create an account.

  1. Register. Visit Amazon’s Seller website, click Sign up, then Create your Amazon account.
Amazon Seller Central sign up page screenshot.
  1. Enter the verification code. A second screen will appear, requesting the code sent to your email address. Submit this to begin the Amazon account setup.
To create an Amazon seller account, you need a bank account and routing number, credit card, valid government-issued ID, tax information, and phone number.
  1. Add business information. Select business location and type. If you choose None, I am an individual, enter your first, middle, and last name. Click Agree and continue.
  1. Enter personal details. Input primary contact information, including country of citizenship, identity proof, and residential address. Verify your phone number, then click Next.
  1. Add billing information. Read the provided details, and click Continue.

Then, add a bank account number and click Verify bank account. Carefully read the Monthly Subscription Fee section. Enter a credit card number, expiry date, and the cardholder’s name, then click Next.

  1. Enter store and product information. Answer questions about your new Amazon store, and click Next.
  2. Verify your identity. Upload images of your ID and submit a bank account statement.

Afterward, click Join video call, and an Amazon representative will contact you to verify your identity. You can also schedule an appointment for a later date.

As soon as the representative verifies you, you’re good to go. Just don’t forget to set up two-step verification to increase the security of your account.

You’ll also need to choose a selling plan, but you can switch or cancel anytime, so feel free to adjust as the business grows.

There are two options:

  • The Individual selling plan, which costs $0.99 per sale.
  • The Professional selling plan, which has a monthly fee of $39.99.

Many sellers create an Amazon Professional seller account because it provides a wider set of benefits for running and growing a business. If you don’t plan to sell more than 40 products per month, the Individual selling plan may be the best option.

However, each provides different tools and services, so carefully evaluate Amazon’s selling plans. Amazon also has referral fees, which vary by product category.

If you prefer video instructions, watch Amazon’s step-by-step tutorial for beginners, explaining in detail how to start selling on their marketplace:

Quick tip

Use the free Amazon Seller app to take care of business from your smartphone.

Step 2: Choose a Print-On-Demand Provider

Print on Demand is one of the easiest ways to start selling custom-printed products on Amazon. You don’t need to worry about inventory, packaging, or shipping – the supplier does it all for you.

Let’s explore your options.

Amazon Merch on Demand

Also called Merch by Amazon – it’s the marketplace’s POD service, allowing people to sell products with original designs without any upfront costs.

How it works:

  • Upload your design, choose a product type and color, and add a description. 
  • Once Amazon approves your design, they create the product page for you. 
  • When you make a sale, they handle printing, packaging, shipping, and customer service.

The setup is easy. You can sign up with your existing Amazon account or create a new one during the sign-up process. 

Visit Merch by Amazon and click Sign up. Then, accept their Services Agreement, fill out Creator Information, Add Your Bank Account, and Tax Information sections. When done, click the Save and Continue button.

Now, wait for Amazon to approve your account. The process can take a while – even up to a few weeks. They’ll provide an expected timeframe and will notify you of their decision via email.

While exercising patience, read through their resources, including content policies and best practices, to increase your likelihood of success.


Although Amazon doesn’t integrate with Printify directly, we’ll cover various ways to sell POD products created on our platform.

Quick tip

Do you want to sell clothing? Learn how to sell t-shirts on Amazon from our step-by-step guide.

Wix Store

You can add Amazon as a sales channel in a Wix store and sell products created with Printify.

How to sell with POD on Amazon using Wix:

  • Integrate your Wix account with Printify and publish products to your Wix store. You can edit these products either on Printify or Wix.
  • Go to the Wix dashboard, locate the Sales Channels section, and add Amazon.
  • Select Automatically restock Amazon inventory and choose the option Self-fulfillment.

For more details on configuration, read Wix’s guide on connecting and setting up an Amazon shop.

Quick tip

New to Wix? Learn how to create a Wix website from our in-depth guide.


Codisto is the leading Amazon integration solution for merchants with stores powered by Shopify and PrestaShop. It’s an easy way to sell with Print on Demand on Amazon. 

Download the plugin at the Shopify or PrestaShop app stores.

Quick tip

Take a look at Codisto’s instructions or contact our Merchant Support Team to learn more.

Squarespace and Trunk

Trunk is a subscription service offered by Square. This option requires a Squarespace store – best for those who already use the platform.

Get started by creating an account on Trunk. Then, integrate a Squarespace store. Go to Settings and find Extensions. Type trunk in the search bar and select the extension.

Order Desk

Order Desk is a solution for integrating Printify with Amazon and other marketplaces. With it, you can automatically send your orders to Printify for fulfillment.

  1.  Sign up for a Printify account or log in if you already have one.
  2. Go to Order Desk’s website and create an account.
  3. Find Integrations in the menu on the left, and click Manage Integrations.
  4. Locate the Print on Demand section and select Printify.
  5. Click on Connect to Printify, log in to your account, and allow access.
  6. Return to the Manage Integrations and add Amazon.

Visit Printify + Order Desk for more information. You need a GTIN exemption to list products on Amazon. Learn what a GTIN is and how to request one from our Help Center.
Whether you want to sell t-shirts on Amazon or other POD products, these solutions provide a convenient way to connect with Printify.

Step 3: Select and Design Print-On-Demand Products

Appeal to a wide audience by selling print-on-demand products from a variety of categories.

In our Printify Catalog, we have more than 900 high-quality products – from stylish t-shirts and hoodies to useful accessories and beautiful home decor. You can customize them however you like and add them to your store with just a few clicks.

Sort them by print area, printing country, price, and brand to find the right products. Our Print Providers will handle the production and logistics, paying close attention to print quality and timely delivery.

When designing, keep your target audience and market trends in mind to make it easier to stand out from other businesses.

Start by visiting Dribbble, Pinterest, and Behance to gain inspiration. Then, use our beginner-friendly Product Creator to create designs. 

Upload graphics, illustrations, text, or create a design from scratch using various features, like our AI Image Generator, Text Editor, Pattern Tool, and our free Graphics Library with high-quality images.

Whether you want to start selling t-shirts, hoodies, stickers, blankets, coffee mugs, or shot glasses, we’ve got print-on-demand products for every niche.

Start Selling POD Products Today!

Step 4: Set up Your Amazon Storefront

You can set up an Amazon Storefront if you’re on their Brand Registry. The program helps to protect the merchant’s brand and provides them access to the Store builder.

As soon as your brand is approved, use the Store builder to create a website following these steps:

  • Log in to Amazon Seller Central, and in the navigation menu, select Stores, then Manage Stores, and click Create Store.
  • Select your storefront format by picking one of three templates – Product grid, Marquee, and Showcase.
  • Go to Page Manager, choose Add a Page to build further by adding subcategories, a page name and description, as well as choosing a page template.
  • Use the Tile Manager to add content, like images, videos, and descriptions.
  • Use the Preview Window to check how your storefront will appear to customers.
  • When everything’s ready, click Submit for Publishing.

Then, Amazon will review your store and publish it on their platform.

For detailed instructions on how to build a storefront, visit Amazon’s Storefronts 101 page.

Step 5: Market Your Store

Don’t forget about marketing when learning how to sell with Print on Demand on Amazon. Running successful online businesses requires a thorough marketing strategy to succeed.

Amazon Advertising

Amazon Advertising helps businesses to reach more customers, increase traffic, sales, and improve customer loyalty.

For example, you can create Amazon-sponsored product ads to promote your print-on-demand merchandise directly on Amazon.

Set a budget for your paid advertising campaign, choose targeting options, and track the performance through the Amazon Advertising console.

Amazon Search Engine Optimization

Use Amazon SEO to improve product visibility by optimizing listings to show up in search results within the platform. Amazon has its own algorithm and optimization rules for increasing traffic – more traffic equals more organic merch sales.

Learn how to optimize product listings from Amazon, including how to research keywords with the auto-complete search feature and compile a list of relevant keywords. This guide also explains how to write discoverable titles, product descriptions, and bullet points.

How to Sell With Print on Demand on Amazon: 5 Tips for Success

While Print on Demand is a great eCommerce business model, selling print-on-demand products can be competitive. Stay ahead of the game and bring in more customers by following these tips.

1. Pick a Profitable Print-On-Demand Niche

A niche is a specialized market segment for a product that appeals to a specific group of people. With the right niche, it’s easier to stand out, attract customers, and increase sales.

For example, a niche can be anything from mushroom hunting, bird watching, or storm chasing. The more narrow, the better. However, try aiming for niches that are popular.

Find profitable niches by conducting market research using Facebook, Instagram, and X to gain useful insights into the popularity of certain topics.

Additionally, try market research tools like Semrush or BuzzSumo to see what people search for. 

Or use Google Trends to assess the popularity of a topic. Google Trends visualizes search queries over time across different regions, categories, and platforms.

Quick tip

2. Provide Exceptional Customer Service

A woman shaking customers hands after a successful sale.

By delivering exceptional customer service, people are more likely to leave positive reviews, suggest your store to others, and purchase your POD products again.

Some key factors in achieving customer satisfaction: 

  • Customer centricity. Use an inviting and polite tone. Focus on creating a positive experience for the customer.
  • Transparency. Address concerns clearly and set realistic expectations, including straightforward policies on returns and refunds.
  • Service reliability. Quick response times and fast delivery of goods.

Combine excellent service with selling top-notch POD products, and you’ll be on a clear path to entrepreneurial success.

3. Take Care of Legalities


Avoid legal troubles by consulting a qualified professional who can provide guidance specific to your case.

Each country, state, and city has different rules and regulations – carefully check the legal requirements in your jurisdiction.

Also, visit the U.S. Small Business Administration’s website and read their guide on registering a business.

Before you begin, choose a business structure by weighing up the pros and cons to find the right one for your business.

In some cases, you might need a business license or a permit.

Quick tip

Take a look at our article on how to avoid copyright infringement to stay out of trouble.

4. Analyze Performance for Growth

A man and a woman looking at a laptop screen and analyzing information.

Performance analysis is crucial for building a successful print-on-demand business and if you want to expand. It helps to identify strengths, address weaknesses, and improve overall profitability.

Monitor how your print-on-demand business performs in the Store builder, Insights section, where you can check your number of page views, visitors, and sales.

A few key metrics a professional seller should track:

  • Conversion rate. Use this to measure whether you’re driving traffic to the right pages.

Calculate the conversion rate by dividing the number of orders by the number of unique store visitors.

  • Average order value. A metric showing how much customers typically spend on an order. It helps to evaluate advertising efforts and pricing strategies. Generally, it’s measured in monthly intervals.

Calculate the average order value by dividing the total revenue by the number of orders.

  • Shopping behavior metrics. The amount of print-on-demand products people add to their shopping cart, session duration, and best-selling products, so you can adjust prices, expand collections, or improve your store.

Discover the top ten eCommerce analytics tools to take data analysis to the next level.

5. Scale Your Online Store

When your business takes off, consistently add new products to appeal to an even wider audience and increase sales.

With Printify’s print-on-demand services, you can sell a wide variety of products, personalize them to your heart’s content, and add them to your store without additional expenses.

Our Catalog has more than 900 high-quality print-on-demand products at the best prices on the market.

These include: 

  • Apparel. T-shirts, hoodies, sweatshirts.
  • Accessories. Stickers, phone cases, shot glasses.
  • Stationery. Journals, postcards, bookmarks.
  • Home decor. Wall art, lamps, window curtains.
  • Pet supplies. Tags, bowls, beds, leashes.

Make Your Own Print-On-Demand Products Today!


Yes, and the data shows this. Experts predict that the print-on-demand industry will reach $59.3b by 2032.

If you want to sell t-shirt designs, the outlook is positive, too. Analysts forecast that the custom t-shirt printing market will reach $2.7b in 2024.

You can sell a wide variety of custom-printed products, like apparel, accessories, stationery, and home decor.

The print-on-demand business model allows sellers to cater to a broad range of customer preferences and expand their product collections effortlessly.

Follow these steps to create a print-on-demand product on Amazon:

  1. Visit Amazon’s Seller website, sign up, and create either an individual or professional seller account.
  2. Choose a POD platform. Sign up for a Printify account or visit the Merch by Amazon website and sign up for their services.
  3. Select print-on-demand products.
  4. Upload or create designs.


The amount you can make selling with Print on Demand varies depending on your niche, product pricing and design quality, and marketing.

If you invest time and effort, it can generate a substantial income. Take a look at our print-on-demand success stories to learn how others achieved financial success.

Closing Thoughts

As we conclude our guide on how to sell with Print on Demand on Amazon, we hope you found all you need to know for POD success.

A quick recap of the steps you should take:

  1. Create either an Amazon individual or professional seller account.
  2. Choose a POD supplier.
  3. Select and design products.
  4. Set up a store.
  5. Market your business.

With the right approach and some patience, anyone can make money selling print-on-demand products on Amazon.

Make It Happen Today!

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