Product inspiration

32 Company swag ideas: Best branded merch for 2025

October 3, 2024 14 minutes

Want to take your company’s branding to the next level? Start creating some snazzy company swag! Branded merch is more than just freebies – it’s a way to foster a sense of community among your team, boost morale, and spread the word about your brand.

With Print on Demand, creating high-quality, custom-designed swag has never been easier. Get ready to discover the 32 best company swag ideas that will have your team sporting your logo with pride.

Stylish apparel

The apparel industry is a force to be reckoned with, raking in a whopping $1.79 trillion this year. People love to express themselves through fashion, making apparel a prime canvas for your company branding.

Socks

A man wearing a pair of custom socks with a fitness-themed logo.

A small gesture or a fun addition to a swag box, socks are ideal to combine with other promotional merchandise. As everyday essentials, custom ankle socks with your company’s logo are a welcome addition to everyone’s wardrobe, making them one of the best corporate swag ideas.

Jerseys

A woman basketball player wearing a purple jersey with a team logo print.

Create swag that promotes a company culture of belonging with custom jerseys. Fitness gear is super popular. In 2023, industry experts valued the global sports apparel market at $200 billion.

With just a few clicks, a business can add its logo, colors, graphics, or a combination to create a jersey that ties together style, comfort, and brand identity. With Printify, designing the perfect jersey for your team is a slam dunk.

Hats

A woman wearing a black custom cap with a company logo print.

Whether your business is preparing for a camping trip, sporting event, or trade show, matching hats are a company swag staple. They strengthen the camaraderie between employees and increase brand recognition.

What makes it a great company swag idea? With a beautiful design, colorful graphics, and a bold slogan or company logo, it’ll catch people’s eyes nearby and leave a lasting impression.

Bring your unique swag ideas to life with Printify

No need to search the internet for the best company swag products. Printify has an all-in-one solution for your promotional needs. Whatever swag items you want to create, we’ve got them – from high-quality custom mugs and t-shirts to office accessories.

After turning your cool company swag ideas into reality with our free design tools, place an order, and we’ll take care of the rest. Follow these four easy steps to get started.

Sign up for a free Printify account

After signing up, you’ll access the biggest POD Catalog on the market with hundreds of products, our beginner-friendly design tool, and our extensive network of Print Providers.

Pick a product

Our wide product selection makes choosing company swag items easy. Our Catalog has everything a company needs to leave a positive impression on its target audience and employees.

Apply a design

Our Product Creator makes designing iconic swag items simple. Add graphics, text, a logo, or mix and match to create an original product. We’ll generate realistic mockups to make sure they meet your standards.

Order samples

We always recommend ordering samples to check whether you’re happy with how your unique company swag ideas look and feel in real life.

Design your promotional items today!

Bags

Handy Bags

Who doesn’t love a good bag? Give customers and employees custom swag bags that are both practical and stylish. These trusty companions go everywhere, from the grocery store and office to weekend getaways, spreading your brand’s message wherever they roam.

The best part? Swag bags are built to last. They’ll proudly carry your brand for years, making a lasting impression and subtly boosting your brand recognition everywhere they go.

Tote bags

Handy Bags - Tote Bag

If custom t-shirts are the kings of swag, totes definitely deserve to be crowned as the queens. Tote bags are an excellent choice for an employee swag item since they’re practical and essential to everyday life. Industry experts predict the global tote bag market size will reach $3.36 billion by 2028

89% of consumers have already changed their habits to reduce environmental harm. This means that totes are not only great company swag for the brand’s image but also indicate the company’s culture and awareness of climate change. Many of our totes are eco-friendly, perfect for eco-conscious customers.

Along with undying usefulness, each tote bag in our Catalog can be designed as the perfect personalized gift for employees and customers.

Pro tip:

Our Catalog is home to many other eco-friendly swag items, empowering anyone to reflect their company’s values and dedication to preserving our planet.

Backpacks

Handy Bags - Backpacks

Custom backpacks are practical, versatile, and perfect for daily commutes, travel, and outdoor adventures, making them one of our top company swag ideas.

They offer a large surface area for your logo and unique designs, ensuring maximum brand visibility. Plus, their durability and usefulness mean they’ll be used frequently, keeping your brand in the spotlight.

Lunch bags

Handy Bags - Lunch Bags

Let’s talk food swag. Lunch bags are not the first choice for remote employees, but they make great eco-friendly corporate gifts for those coming to the office, so we’re naming this one of the more unique swag ideas.

With colorful designs, patterns, or shapes, you’ll grab the interest of everyone in the office, even Dwight Schrute.

Laptop sleeves

Handy Bags - Laptop Sleeves

Set your employees up for success with a stylish accessory they can use daily. Even for remote squads, versatile and practical company swag is essential when traveling for that remote-work vacation or afternoon at the coffee shop.

Laptop sleeves offer protection for valuable devices and plenty of space for your company’s logo. They make carrying around a laptop, tablet, or eReader easy while ensuring your brand is always in sight.

Weekend bags

Handy Bags - Weekender Bags

Need more swag? Bag it up! Weekender bags make great holiday gifts. Whether needed for an island getaway or a business trip, weekend bags with your company’s logo can hold a lot of personal belongings.

Awesome drinkware

Awesome Drinkware

Fun drinkware is a great company swag idea. It’s a practical necessity, perfect for everyone, and shows that the company cares about proper hydration. We all need somewhere to store our water, tea, or coffee.

Mugs

Awesome Drinkware - Mugs

If you run a coffee shop, nothing’s more fitting than coffee mugs featuring your logo. These mugs showcase brand value with every sip employees and customers take. 

Beyond coffee shops, custom coffee mugs are versatile company swag ideas for any business. They make great employee appreciation gifts, welcome gifts for new team members, client gifts, or promotional items.

Tea and coffee mugs are perfect for remote teams, as they provide a daily reminder of your brand during virtual meetings and home office setups.

Water bottles

Awesome Drinkware - Bottles

Water bottles with your company logo are an excellent addition to custom swag boxes. They’re ideal for promotional events, trade shows, and giveaways, providing recipients with a useful product that keeps your brand visible. 

Many of our custom bottles are eco-friendly, making them perfect for environmentally conscious companies focused on sustainability while communicating their company values.

Tumblers

Awesome Drinkware - Tumblers

Custom tumblers are stylish, branded swag for staying hydrated and healthy throughout the day, whether in the office, at home, or at a company event.

With your company logo, these tumblers are perfect for gifting swag at events, keeping your brand visible. Plus, they’re great for after-hours drinks, making them versatile and appreciated.

Glassware

Awesome Drinkware - Glassware

Celebrate business success with custom-designed glassware. They’re excellent promotional products, make great gifts for your employees, or add a beautiful finishing touch to any event.

Custom glassware gives a luxurious vibe without the excessive price tag, making it a perfect custom swag item for your team members. For the hospitality industry, glassware is also ideal for promoting events, new drinks, or venues, enhancing your brand’s visibility and appeal.

Design your water bottles today!

Something to write in: For plans and dreams

Something to Write In

Everyone finds their own unique way of using custom stationery, like writing project plans, to-do lists, or mindlessly doodling during meetings.

With ample branding space, notebooks make for excellent employee swag.

Journals

Something to Write In - Journals

Journals are typically used for sensitive writing, while notebooks are better for daily run-of-the-mill tasks. As the shy brothers of a notebook, journals prefer to keep things to themselves. If you want to create company swag for employees that’s truly great, keep the difference in mind.

Tech accessories

Tech Accessories

People love customized tech accessories. If you want to create high-quality swag employees can use every day, accessories for their gadgets are a great company swag idea.

Bluetooth speakers

Tech Accessories - Bluetooth Speakers

Win the hearts of music lovers with custom Bluetooth speakers. These promotional products enhance the listening experience and promote a positive mood, making them excellent gifts. 

Custom Bluetooth speakers encourage good vibes wherever they go, making them a versatile and appreciated swag item for any occasion.

Wireless chargers

Tech Accessories - Wireless Chargers

A product that has never experienced an existential crisis, the wireless charger is extremely useful and always in high demand. This top-notch swag idea provides the convenience of cable-free power, making them a favorite among tech-savvy individuals. 

They’re perfect for home, office, or travel use, ensuring your brand stays visible and appreciated by recipients whenever they power up their devices.

Gaming accessories

Gaming Accessories

Gaming accessories rank as one of the best ideas for corporate swag, especially in the IT industry. There’s no doubt that the global video game industry is extremely popular, with a market that continues to skyrocket toward an annual value of $268.8 billion by 2025.

Mouse pads

Gaming Accessories - Mouse Pad

Aesthetically pleasing and practical, a custom mouse pad is a reliable way to leave a lasting impression on employees and customers. Branded mouse pads make excellent employee swag, enhancing any workspace with personalized designs and company logos. 

They provide comfort and functionality for daily computer use and keep your brand top-of-mind, creating a consistent and professional image. Custom mouse pads are an affordable yet impactful promotional product that can boost morale and brand loyalty.

Desk mats

Gaming Accessories - Desk Mat

With an awesome design, desk mats greatly improve the overall vibe of a workspace. Perfect for both in-office and remote employees, they’re an excellent choice as a promotional product that enhances comfort and productivity. 

Custom desk mats provide a practical solution for an organized workspace and reinforce company culture by showcasing your brand’s logo and values. They help create a cohesive and professional environment, making employees feel more connected to the company, whether working from the office or home.

Home and living

Home and Living - Company Swag

Branded apparel and accessories aren’t the only options for company swag. Home and living products are fun and practical and will be seen daily by your employees or customers.

Custom blankets

Home and Living - Blankets

With a variety of styles to choose from, creating the perfect stylish, cozy, and custom blanket is easy. These blankets are among the top winter swag ideas, offering a soft, comforting way to snuggle up on the couch after the workday and binge-watch the latest TV series.

Blankets are great promotional items or employee swag that keep your brand on the receiver’s mind.

Posters

Home and Living - Posters

An easy way to liven up any surroundings, the classic poster can transform even the most bland space into a vibrant, branded office. Custom posters are perfect for showcasing company pride, featuring inspiring messages, eye-catching graphics, or company achievements

They add a splash of color and personality to the environment and reinforce the company’s beliefs and values, making them a versatile promotional tool.

Travel accessories

Travel Accessories - Company Swag

Travel accessories are practical for international and domestic trips. Use them to promote your brand all over your home country or faraway places. With the right accessories, vacations, team-building events, and business travel can be more enjoyable and memorable.

Fanny packs

Travel Accessories - Fanny Pack

The fanny pack – also known as a waist bag, belt bag, or hip pouch – has proven itself to be an undeniably useful item. It’s the perfect accessory for hikers, campers, or anyone wanting a hands-free on-the-go accessory.

Travel bags

Travel Accessories - Travel Bag

Most people enjoy traveling and are eager for exploration. Travel bags are handy accessories for going to the beach, your hometown, or a faraway land. Custom travel bags make excellent employee rewards, motivating and appreciating your team with a practical and stylish item they can use on their annual vacation.

Design your branded apparel today!

Pick an item, add a design, and order today

Add a Design and Order Today

With our user-friendly Product Creator and the biggest Product Catalog in Print on Demand, anyone can bring their company swag ideas to life in minutes. 

Add logos, images, and text, generate AI images, or combine these to create awesome swag that ticks all the boxes – high-quality products, vibrant colors, and unbeatable prices.

Once you’ve created your designs, we’ll handle the rest – printing, packaging, and shipping.

Closing thoughts

We hope you found inspiration as we end our overview of the 32 best company swag ideas. Creating the perfect company swag items may take some time, but it’s worthwhile.

What can company-branded swag do for you? 

  • Promote your company’s brand in a wallet-friendly way.
  • Increase brand loyalty with high-quality products.
  • Strengthen team spirit and employee morale.
  • Improve employees’ onboarding experience.
  • Excite employees with a gift box for a team-building event.
  • Express gratitude for achievements and contributions.

With Print on Demand, anyone can design the perfect company swag items– or hundreds of them – to build brand awareness with minimal effort and leave a long-lasting impression on employees or clients. Bring your custom swag ideas to life with Printify and let your brand shine in its best light.

Turn your company swag ideas into reality today!

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