When it comes to starting your own dropshipping business, choosing the right products is vital. In a broad sense, you’ve got two options: selling low-ticket or high-ticket products.
While building a business on selling high-ticket dropshipping products may seem intimidating at first, it provides higher profit margins and higher rewards in the long run.
In this article, we’ll explore what high-ticket dropshipping is, how it works, and weigh the advantages and disadvantages.
We’ll also look at some of the most profitable niches and best high-ticket dropshipping product ideas, to start your eCommerce business on the right foot.
What is high-ticket dropshipping?
High-ticket dropshipping is a fulfillment method that doesn’t require a brick-and-mortar store. It allows the merchant to sell products without worrying about production, inventory, or shipping.
With high-ticket dropshipping, the focus is on selling expensive, high-quality items to well-heeled customers. While the risk is higher, so are the rewards.
As a business model, dropshipping has unrivaled advantages:
- Low up-front investment. You only pay for a product after a customer buys from you, so it’s less expensive to start than a traditional business. That said, with high-ticket dropshipping – a more significant investment is required.
- No warehousing costs. As a dropshipper, you don’t hold any inventory yourself. The items you sell move directly to the end customer.
- Less logistical woes. A third-party supplier manufactures products for you and ships them to your customer.
High-ticket vs traditional dropshipping
Whether you wish to sell high-ticket items or low-ticket ones, it is important to understand the differences between both. Let’s compare low-ticket with high-ticket dropshipping, so you can choose the one that’s right for you.
| High-ticket dropshipping | Low-ticket dropshipping | |
|---|---|---|
| Start-up costs | A bit of capital is required to purchase high-ticket items | These products don’t cost much, less capital is required |
| Risk level | Higher risk and higher customer expectations; finding a reliable supplier is critical | Lower risk and lower customer expectations |
| Difficulty level | A sophisticated marketing strategy is a must; a smaller target market | A beginner-friendly way of selling, great for newcomers to the world of business |
| Profit margins | Higher profit margin per product sold | Lower profit margin per product sold |
| Product variety | A large variety of products to sell | Even larger variety of products to sell |
| Competition | Smaller market, fewer customers; less competition, easier to stand out | Larger market, more customers; more competition, harder to stand out |
| Shipping costs | Higher shipping costs | Lower shipping costs |
While the potential for profit is greater for high-ticket items, the risks and complexity are higher too.
It’s better to start by selling more affordable products, gaining the trust of your customers, and gradually moving on to selling high-ticket products.
Make it happen today!
Top high-ticket dropshipping niches and products
When it comes to building a high-ticket dropshipping business, it’s essential to find the right niche and quality products.
Here are a few high-ticket niches that are favored by merchants and customers alike – and high-ticket items to match them.
Furniture and interior design
With the global furniture market revenue constantly increasing, this niche is a good choice for those with a passion for home improvement.
A few ideas for high-ticket products:
- Lighting fixtures
- Sofas and couches
- Carpets and rugs
- Deluxe mattresses
- Computer desks
Consumer electronics
As the global consumer electronics market continues to flourish, it’s clear that adding a few products from this category to your high-ticket dropshipping store is a smart move.
Here are just a few ideas:
- Smartphones
- Digital cameras
- Smartwatches
- High-end headphones
- Home theater equipment
Outdoor equipment
For customers who enjoy the great outdoors, appropriate equipment might be a great addition to your store.
From this category, you could sell high-ticket products such as:
- Sleeping bags
- Tents
- GPS systems
- Backpacks
- Camping stoves
Lawn and garden equipment
The global lawn and garden equipment market promises significant growth as people discover their love of gardening.
Here are a few high-ticket examples:
- Greenhouses
- Solar LED garden lamps
- Garden sheds
- Koi pond kits
- Robotic lawn mowers
Cooking and kitchen appliances
Selling high-quality cooking and kitchen appliances – improving your customer’s cooking experience – is a good way to go.
A few high-ticket product ideas:
- Espresso machines
- Induction cooktops
- Gas grills
- Blenders
- High-end knives
Watches and jewelry
Jewelry and watches are the perfect choice – they’re both tied to the idea of success and wealth.
A few ideas you can use to create a bespoke, high-end collection:
- Necklaces
- High-end watches
- Earrings
- Bracelets
- Rings
A good way to find which products are currently the most popular is to use Google Trends and look for those with high search volume.
Gym and sports equipment
Gym and sports equipment is a high-ticket dropshipping niche that is both popular and profitable.
Here are a few ideas:
- Kayaks (including roof racks for transportation)
- Weight lifting equipment
- Treadmills
- Indoor bikes
- Life jackets, safety equipment
Vehicles
As one of the best high-ticket niches, various vehicles are popular among young and old.
Selling the following products can be a great way to make money.
- Electric scooters
- Bicycles
- Hoverboards
Items for luxury hobbies
Whether it’s stargazing, golfing, or skiing, there’s no doubt that there is a variety of hobbies that require high-end gear.
Here are a few product ideas to stock your high-ticket store.
- Snowboarding equipment
- Telescopes
- Musical instruments
- Skiing equipment
- Golf equipment
As always, follow the ebb and flow of the seasons, check the search volume on Google Trends, and you’re sure to find your next bestseller.
High-ticket dropshipping business: Pros and cons
As with every business opportunity, it’s important to understand the pros and cons before deciding if high-ticket dropshipping is right for you.
Pros:
- More money from each sale. Instead of trying to sell cheap products in large quantities, sell fewer products but at a much higher retail price.
- Less competition. Whichever high-ticket dropshipping product you choose to sell, the competition won’t be as harsh as with low-ticket products.
- Save time on customer support. With a lower volume, you’ll get fewer customer inquiries, allowing you to save money, time, and energy.
Cons:
- Higher start-up investment. While low compared to its traditional counterpart – capital is required to purchase products, invest in marketing, and design a beautiful and effective online store.
- Complicated for beginners. To succeed at high-ticket dropshipping, market experience is vital. Building a sales funnel, branding, and creating an effective social media presence are all important components to consider.
Higher risk. As the potential for profit increases, so does the potential for loss. If a high-ticket item goes missing, it can have a serious financial impact, which is why finding a reliable dropshipping supplier is vital.
All in all, high-ticket dropshipping can be a rewarding venture, but only if one has the necessary experience and is willing to take on the extra risks.
Start your own print-on-demand business today!
How to find high-ticket dropshipping products and suppliers
Here are a few key factors to consider when looking for high-ticket dropshipping suppliers.
- Location. If possible, try to choose local suppliers. You can reduce shipping costs and guarantee quick delivery with local high-ticker dropshippers.
- Product selection. Attracting and retaining customers is much easier with a wide variety of high-ticket products.
- Ease of integration. Before you choose your high-ticket dropshippers, make sure they integrate with your chosen eCommerce sales channel.
Our recent article provides information on the best dropshipping suppliers and how to pick the one that’s right for you.
How to start selling high-ticket items: A few tips for bigger profits
As with every other business model, standing out from the competition is key. For that, there are certain strategies you can use to your advantage.
Price your high-ticket products right
All high-ticket dropshipping stores know that setting the right price is a great way to attract potential customers.
When pricing your product, consider:
- Varying price points. If you want your dropshipping store to succeed, offer something for everyone’s wallet. Some may want expensive products, while others – a healthy balance between quality and price.
- Competitor pricing. Look at what other high-ticket stores are charging for similar products and use that as a benchmark for setting your own prices.
In addition, explore the most common pricing strategies. Set a price that’s beneficial for your business and appealing to your customers, too.
Work on appropriate branding
It’s easier for people to recognize your eCommerce store and the quality of the products you’re selling with a strong brand identity.
When building your online store, create a recognizable, meaningful, and beautiful logo, slogan, and website design that clearly reflects the heart and soul of your business.
If you create a store with a message that resonates with your target audience, you’re more likely to attract their attention and develop an emotional connection.
Use professional product photos
Photos make all the difference when deciding whether to purchase a product. With beautiful photos taken by yourself or provided by your dropshipping suppliers, you can build trust and inspire confidence in your store.
- Background matters. Everything in the frame should be arranged in a professional way, creating an aesthetically pleasing and visually appealing image.
- Invest in a high-quality camera. High-resolution images – highlighting the features of your product in stunning detail – are essential for product photos.
- Use good lighting. A well-lit environment can bring out the best qualities of your product.
To learn more, read our article on how to take product photos.
Market your high-ticket dropshipping store
Whatever high-ticket dropshipping product you decide to sell, without a well-thought-out marketing strategy, you’re unlikely to succeed.
- Utilize all available channels – Google, Facebook, TikTok, and Instagram as well as email, influencer, and social media marketing.
In addition, don’t neglect search engine optimization (SEO). Improve your store by increasing its visibility and ranking on search engines.
High-ticket and low-ticket items: Can you sell both?
You can and should. Start by selling more affordable items. You can build up your reputation as a reliable merchant – by slowly and gradually inviting your customers to explore your high-end collection of products.
Integrating high and low-ticket merchandise into your dropshipping strategy is a great way to increase sales – establish your business as a go-to supplier of high-quality merchandise.
Start selling high-quality products with Print on Demand
Printify’s print-on-demand service remains unrivaled, connecting merchants with reliable suppliers all over the world.
With our intuitive Product Creator (previously known as Mockup Generator) and a Catalog of more than 1,000 high-quality, low-ticket products that you can customize to your heart’s content – starting a business has never been easier.
When you make a sale, we do everything for you – printing, packaging, and shipping directly to your customer’s doorstep.
Closing thoughts on starting a high-ticket dropshipping store
Selling high-ticket dropshipping products, if done correctly, can be incredibly profitable.
A brief recap of the best high-ticket dropshipping niches:
- Furniture and interior design
- Consumer electronics
- Outdoor equipment
- Lawn and garden equipment
- Cooking and kitchen appliances
- Watches and jewelry
- Gym and sports equipment
- Items for luxury hobbies
All of these niches have a wide variety of great products. We recommend starting with low-ticket merchandise and gradually building your business from there.
With Printify, you can start a business with no up-front investment, inventory, or logistical worries. Learn as you go until you’re ready to add a few high-ticket dropshipping items to your store and increase your profits.
