Step 2: Choose a Sales Channel
![Printify Guide Get Started With Print On Demand Sales Channel Printify Guide - Get Started With Print On Demand Sales Channel](https://printify.com/wp-content/uploads/2022/04/Printify-Guide-Get-Started-With-Print-On-Demand-Sales-Channel.jpg)
Printify, being a print-on-demand platform, takes care of order fulfillment. However, to create a storefront that is accessible to your customers, you’ll need a store with a shopping cart function.
So, what are the options?
To create a standalone store → choose Shopify, WooCommerce, BigCommerce, Wix, PrestaShop, or Squarespace.
To create a store within a marketplace → choose Etsy or eBay.
If you’re not sure which sales channel is right for you, check out our comparison here.
Alternatively, hire one of our storefront set-up experts, who can help you set up a store with one of these platforms.
You can also use Printify without connecting a store. Click here to learn more about alternative options.